Associate Director, FP&A

Salary Range

$155,000 - $175,000 plus equity

Location: HQ (New York, NY) - Hybrid

Key Responsibilities

Financial Planning, Forecasting & Modeling

• Own the annual budget and rolling forecast process across departments, including timelines, assumptions, and reviews with business leaders.
• Own an integrated P&L, balance sheet, and cash flow forecast; partner with Accounting to assess liquidity, inventory and other working capital needs, and funding requirements.
• Connect studio and e-commerce revenue plans, operating expenses, and capital investments to company profitability and cash targets; identify gaps and recommend adjustments.
• Build scenarios that test growth, profitability, and cash assumptions, making trade-offs and downside risks clear before decisions are made.
• Improve planning tools and processes so forecasts are accurate and assumptions are consistent; use AI, automation, and lightweight software development to streamline recurring work, strengthen reporting, and free up the finance team for higher-value analysis, with appropriate data safeguards and validation.

Performance Analysis & Business Partnership

• Run regular reviews of company, channel, and studio performance against plan and prior periods, explaining the drivers of results and surfacing risks and opportunities.
• Partner with Retail to set and track studio-level targets for revenue, EBITDA dollars and margin, labor productivity, and utilization; analyze performance by studio and cohort to identify opportunities across the fleet.
• Partner with Marketing and Retail to analyze traffic, conversion, customer acquisition and retention, and marketing returns; recommend investments that connect demand generation to studio capacity and profitable growth.
• Challenge plans constructively, agree on actions and owners with business partners, and track whether those actions improve results.

Strategic Planning & Investment Analysis

• Build the long-term financial plan and capital allocation analysis, helping leadership prioritize investment across new studios, existing studio improvements, marketing, and other growth initiatives.
• Underwrite new studio investments with Real Estate and Retail, including buildout costs, sales ramp, operating profitability, cash requirements, and payback; compare actual results with the original investment case.
• Evaluate pricing, assortment, new services, and other strategic initiatives; establish financial success measures and compare actual results with expectations.

Reporting & Executive Visibility

• Prepare monthly, quarterly, and annual management reporting, forecasts, and performance analysis for leadership and the board; partner with Accounting, which owns the close and financial statements, to ensure consistent and reliable reporting.
• Support the CFO in communicating the outlook, key risks, and recommended actions to senior stakeholders, and contribute to financing analysis, lender reporting, and fundraising or transaction diligence as needed.

Requirements

• Bachelor's degree in Finance, Economics, Business, or a related field.
• 6+ years of relevant experience in FP&A or strategic finance, including hands-on ownership of budgeting, forecasting, and long-term financial planning.
• Four-wall retail experience required: prior finance work in a multi-unit retail business with direct responsibility for store or studio-level P&L, labor, and unit economics.
• Strong financial modeling skills, including building integrated financial forecasts and studio-level investment models from scratch and translating results into business recommendations.
• Sound financial judgment, strong analytical and problem-solving skills, and close attention to detail.
• Experience partnering with senior leaders, challenging assumptions constructively, and influencing decisions across teams.
• Clear, direct communicator in writing and in person; comfortable explaining financial performance and recommendations to executive and board audiences.
• Advanced Excel skills and proficiency with financial planning and reporting tools; experience working with ERP, point-of-sale, and operational data to build consistent performance reporting.
• Comfortable building analyses directly, working through imperfect data, and holding business partners accountable for agreed actions; acts with integrity and responds openly to feedback.
• Ability to set priorities in a fast-paced, high-growth environment while staying hands-on and keeping the big picture in view. AI fluency preferred: comfortable using AI tools in daily work and building practical automations, scripts, or internal applications that improve the finance team's speed and effectiveness.
• Based in New York, NY and able to work in the office three days per week.

Benefits & Perks

• Flexible Work Environment (3 days in office, 2 days work from home)
• Comprehensive Medical, Dental, and Vision Insurance (including a plan option with $0 in-network mental health visits)
• Access to Mental Health and Work/Life Resources including Online Therapy, Gender Affirmation Support Services, and Employee Assistance Program (EAP)
• Voluntary Life Insurance
• Health and Commuter Tax-Advantaged Accounts
• Stock Options in connection with the Company's Equity Incentive Plan
• 401(k) Retirement Savings Plan
• Paid Time Off, Paid Safe & Sick Leave, and Paid Parental Leave
• Paid Sabbatical After 4 Years of Service
• Exclusive Employee Discounts on Piercings and Jewelry (we've got your friends and family covered too!)
• Access to PerkSpot and additional benefits such as pet insurance, discounted tickets, personal finance coaching, healthy rewards, and more!

• Massachusetts Applicants: It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.
• Click here for the Studs Privacy Notice for California Applicants.