Associate Manager, Channel Marketing-Retail
- Location
- Fort Worth, TX · On-site
- Job type
- Full-time
- Level
- Mid-level
- Experience
- 2+ years
- Education
- Bachelor's degree
- Listed
- 15 days ago
Skills & highlights for this role
- Customer/stakeholder relationship management
- Marketing plan development and execution
- Project management
- Data-driven marketing analysis
- Budget management
- Written and verbal English communication
- Microsoft PowerPoint
- Microsoft Excel
Also useful
- Customer marketing
- Shopper marketing
- Sales support
- Account management
- Business analytics
- Presentation skills
- Cross-functional influence without authority
- Multi-priority management in fast-paced environments
In this role, a typical day will include
- Collaborate with Key Account leads as a strategic partner to understand customer needs, identify opportunities, and implement solutions.
- Develop and execute Alcon marketing plans for Key Account Retailers, from strategy to asset development and delivery, collaborating with internal and external stakeholders.
- Manage internal and external creative agency partners to ensure timelines and budgets are met, and assets meet customer and legal requirements
- Shape content for and actively engages in customer meetings as the marketing subject matter expert.
- Leverage data and analytics to Identify market and customer opportunities
- Conduct post program analysis across marketing and sales to understand impact/ROI.
- Lead activities for customer event sponsorships, from compliance approvals to booth design and delivery, to content development in partnership with brand.
- Lead customer meeting preparation, including agenda development, performance reporting, insight generation, and action planning.
- Coordinate post-meeting follow-up and drive execution against priorities, decisions, and commitments.
- Contribute to annual customer planning processes and business review development for assigned accounts.
- Develop customer-facing presentations, business updates, and performance recaps.
- Manage budgets, including spend tracking, invoice processing, reconciliation, and investment monitoring.
- Coordinate Direct-to-Patient, ECP, retail media, and customer-specific activation programs.
- Lead internal material review and approval processes and ensure compliance requirements are met.
- Build expertise in assigned retail customers while supporting broader strategic account initiatives.
What you'll bring to Alcon
- Bachelor's Degree or Equivalent years of directly related experience (or High School +10yrs; Assoc. +6yrs; M.S.)
- The ability to fluently read, write, understand and communicate in English.
- 2 Years of Relevant Experience
Preferred Qualifications
- Relevant experience in Marketing, Customer Marketing, Shopper Marketing, Sales Support, Account Management, Business Analytics, or a related commercial function.
- Strong project management, organizational, analytical, and problem-solving skills.
- Demonstrated ability to manage multiple priorities and deadlines in a fast-paced environment.
- Strong written, verbal, and presentation skills.
- Proficiency in Microsoft PowerPoint and Excel.
- Ability to work effectively across cross-functional teams and influence without direct authority.
- Ability to work on-site at Alcon's Fort Worth office.
- Travel requirements: up to 20%.
How to Thrive at Alcon
- See your career like never before with focused growth and development opportunities.
- Build positive working relationships to achieve positive goals and business objectives.
- Alcon provides a robust benefits package including health, life, retirement, flexible time off for exempt associates, and much more!
See your impact at Alcon.com/careers
ATTENTION: Current Alcon Employee/Contingent Worker
If you are currently an active employee/contingent worker at Alcon, please click the appropriate link below to apply on the Internal Career site.
- Find Jobs for Employees
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- ALCON IS AN EQUAL OPPORTUNITY EMPLOYER AND PARTICIPATES IN E-VERIFY
About Alcon
At Alcon, we are driven by the meaningful work we do to help people see brilliantly. We innovate boldly, champion progress, and act with speed as the global leader in eye care. Here, you'll be recognized for your commitment and contributions and see your career like never before. Together, we go above and beyond to make an impact in the lives of our patients and customers. We foster an inclusive culture and are looking for diverse, talented people to join Alcon.
As an Associate Manager, Channel Marketing-Retail, USVC Lens, supporting the US Vision Care Lens Channel Marketing Team in our Fort Worth, TX location, you will be responsible leading data-driven marketing plans and activations for retail partners with Alcon, working closely with our Key Account and Brand teams. Your experience in customer/stakeholder relationship management, brand, commercial, and/or shopper marketing, and project management will be essential to success in this role.
Equal opportunity and legal notices
Alcon takes pride in maintaining an inclusive environment that values different perspectives and our policies are non-discriminatory in recruitment, hiring, training, promotion or other employment practices for reasons of race, color, religion, gender, national origin, age, sexual orientation, marital or veteran status, disability, or any other legally protected status.
Alcon is also committed to working with and providing reasonable accommodation to individuals with disabilities. If, because of a medical condition or disability, you need a reasonable accommodation for any part of the application process, or in order to perform the essential functions of a position, please send an email to and let us know the nature of your request and your contact information.
From Alcon's careers page, first listed on Rolev.ai on October 26, 2026. Rolev.ai is not the employer.
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Common questions
Where is the Associate Manager, Channel Marketing-Retail job at Alcon located?
This Associate Manager, Channel Marketing-Retail position at Alcon is located in Fort Worth, TX (On-site). Always check Alcon's application page for specific state eligibility or relocation policies.
What qualifications are required for Associate Manager, Channel Marketing-Retail at Alcon?
For the Associate Manager, Channel Marketing-Retail role, Alcon highlights 2+ years of relevant experience; a bachelor's degree; experience with Customer/stakeholder relationship management, Marketing plan development and execution, Project management, Data-driven marketing analysis, Budget management, Written and verbal English communication. Rolev.ai can score your existing resume against these requirements and show any skill gaps before you apply.
How do I apply for the Associate Manager, Channel Marketing-Retail position at Alcon?
This listing links directly to Alcon's Workday application page. You can apply directly on Alcon's site, or use Rolev.ai to check your resume fit, generate a zero-hallucination tailored resume and cover letter for this posting, and autofill the Workday application form in 1 click with the Rolev.ai Chrome extension. You always review the form and press Submit yourself.