Associate, Paid Social (MGM)

About the role

Canvas Worldwide dares to be the challenger the ad industry needs. Do you "Challenge the Comfortable?" Then you'll fit right in here at Canvas.

Recognized as one of Ad Age's "Best Places to Work" for three consecutive years, Canvas Worldwide is an independent media agency committed to providing creative solutions for brands that challenge the status quo. Our clients include Hyundai, Kia, Genesis, MGM, Zillow and McDonald’s (to name a few…).

Our agency cultivates an environment where all are welcome to push outside their comfort zones to solve problems in new ways. We encourage the team to be its best by creating the most positive workplace experience for all. For instance, we outpace the industry on diversity and inclusion AND offer continuous training and workshops for career development. So, if you dare to challenge the comfortable… then keep reading.

The Role

The Associate, Social role is a great place to kick-start your career in the ever-changing world of digital advertising. This role at Canvas Worldwide will offer you the opportunity to learn the fundamentals of Social via first-hand experience advertising in partnership with a leading entertainment company. In this role you will learn media strategy, develop best practices for campaign setup, management, and reporting. While you will learn both Social and Search, the emphasis of this role will be Paid Social.

You will collaborate closely with cross-functional teams and be exposed to the entire lifecycle of Theatrical and Home Entertainment media campaigns. As an Associate, you will begin to develop a working knowledge of the media space inclusive of platform, audience and media buying strategy.

Responsibilities

• Support your team in developing campaign plans and strategies based on client briefs
• Provide updates for deliverables & re-prioritize tasks as needed
• Maintain status sheets, development of meeting recaps, content calendars, etc.
• Assist in thoroughly QAing campaigns ahead of launch
• Monitor campaign pacing on a daily basis
• Collaborate with team members to update bids and manage campaign optimizations
• Prioritize day-to-day tasks across titles, phases and campaigns
• Work with your immediate team to manage post-campaign reconciliation and billing
• Participate in team brainstorms to kick-off plan and consideration set development
• Conduct audience research to identify opportunities for new and existing campaigns
• Assist in the creation and presentation of media specific documents such as media plans, platform innovations and wrap reports
• Meet with vendors to stay on top of marketplace changes and begin to cultivate relationships within the industry
• In collaboration with the Search & Social Specialist, pull reporting to inform media recommendations (platform, placement, creative, etc.)

Qualifications

• Bachelor's Degree preferred
• Strong organizational and analytical skills
• Proven ability to prioritize and handle multiple tasks with flexibility and communicate priorities to the Supervisor
• Basic knowledge of Excel formulas and functions
• Google Ads, Microsoft Ads, and Search Ads 360 certification is a plus

Yearly Salary - $48,000

Salary and Benefits

Actual base salary is determined upon factors such as experience, qualifications, training, certifications, and internal equity. The Company reserves the right to modify this pay range at any time. Base salary is part of a total rewards package that includes highly competitive benefits like generous medical, dental, vision, pet insurance, commuter benefits, disability and life insurance coverage, 401(k) matching, up to 14 holidays per year, a “Do Good Day,” and unlimited PTO.

Additional perks include employee social and wellness events, a DEI Council, auto purchase rebate program, monthly wellness allowance, and in-office amenities such as fresh kombucha and an in-house barista inside our beautiful, new vibrant El Segundo office.

In-Office Work Schedule

This is a hybrid role, requiring a minimum of 3 days in-office per week.