Brand Designer

What You Will Own

As Rogo’s first dedicated Brand Designer, you’ll be responsible defining, evolving, and scaling how our existing brand foundation is expressed across every touchpoint - digital, physical, internal, external.

You’ll collaborate closely with leadership, our design team, marketing, and world-class external partners to create a brand that captures the sophistication & trust of our customers and sets Rogo as the unmistakeable leader in the market.

This is a unique chance to define a brand in a space where almost none exist. You will help set a new visual and creative standard for institutional finance and ensure creative excellence in everything that carries the Rogo name.

• Define & evolve the brand system: Help develop and maintain the core visual brand assets for Rogo, and ensure they scale across teams and mediums.
• Design key brand surfaces: Website, social, presentations, product marketing, out-of-home campaigns, events, and content. You’ll ensure everything feels cohesive, elevated, and unmistakably Rogo.
• Product marketing: Partner with marketing & your product design peers to concept and design assets for product launches, customer stories, and major announcements.
• Internal brand, merch & customer love. We believe great brands are built from the inside out. Help create merch & other assets that our team loves, our customers clammer for, and outsiders wish they could have.
• Maintain quality & consistency: Build templates, libraries, and standards to enable others to execute at a high level.
• Collaborate: Work with leadership, marketing, product, and external partners to align brand with business goals.
• Raise the quality bar: Designers are the tastemakers and bar-setters of Rogo. Give and receive feedback generously to make the work continually better.

What You Will Bring

• We don’t require any formal experience, education, or even knowledge of the finance world.
• What we are looking for is enthusiasm & evidence of caring about visual craft and storytelling through a variety of brand mediums.
• You should feel a compulsive need to make things, and a rabid curiosity to learn and try new things.

• 3-8 years of experience in brand or visual/graphic design, ideally at a fast-moving startup or creative agency.
• A portfolio that shows strong craft across typography, composition, and storytelling - with a premium visual taste and polish.
• Experience across mediums: web, digital, print, motion, and presentation.
• Proficiency a variety of tools, including Figma, and comfort picking up new tools (e.g., Jitter, After Effects, Framer, etc.).
• Ability to work quickly, manage multiple projects, and adapt to changing priorities.
• Strong collaboration skills - you love working closely with creative and technical partners.
• A deep sense of ownership and pride in your work.

Bonus

• HUGE bonus for strong motion design or animation experience!
• Previous startup experience, especially B2B with premium visual taste
• Located in NYC or ability to relocate

Who You Are

• You thrive in fast-paced environments. You are high-intensity and care a lot about what you do, and you're ecstatic to work at a startup.
• You are ambitious. You have fun solving problems that others think are impossible.
• You are curious. You find joy in learning about AI, technology, and finance.
• You are an owner. You are autonomous, self-directed, and comfortable working with ambiguity.
• You are collaborative, organized, thoughtful, and kind.