Creative Director

About the role

Every day, tens of millions of people come to Roblox to explore, create, play, learn, and connect with friends in 3D immersive digital experiences- all created by our global community of developers and creators.

At Roblox, we're building the tools and platform that empower our community to bring any experience that they can imagine to life. Our vision is to reimagine the way people come together, from anywhere in the world, and on any device. We're on a mission to connect a billion people with optimism and civility, and looking for amazing talent to help us get there.

A career at Roblox means you'll be working to shape the future of human interaction, solving unique technical challenges at scale, and helping to create safer, more civil shared experiences for everyone.

About the role

Roblox is looking for an experienced Creative Director to shape industry-leading creative for our immersive gaming and creation platform. This hands-on role requires as much creative judgment as it does craft-we're looking for someone who can evaluate whether an idea is worth making, hold a through-line across a campaign or platform moment, and push the work from well-executed to genuinely compelling.

You'll direct creatives across multiple touchpoints, bring curiosity about how emerging tools and AI can improve the way the team works, and build the systems, culture, and talent that keep work moving efficiently from brief to delivery.

You Will

• Lead end-to-end concept development with a strong point of view on creative strategy, storytelling, and brand expression across digital and on-platform content
• Drive projects through the full production lifecycle - from concepting and art direction through delivery
• Experiment with and integrate AI tools to accelerate ideation, streamline production, and open up new ways of working without sacrificing craft
• Build and scale creative workflows, review cadences, and operational systems that allow the team to move quickly
• Mentor and develop a multidisciplinary team including art directors, copywriters, and designers
• Ensure all deliverables meet partner expectations on timelines and budgets, proactively flagging and resolving blockers
• Facilitate project-related team meetings (kick-offs, reviews, retrospectives) and communicate clearly with stakeholders at all levels
• Collaborate with cross-functional partners across marketing, product, and business teams to ensure work is strategically grounded and on-brand

You Have

• 12+ years of experience in creative roles, with at least 3-5 years in a leadership or management capacity at an in-house studio, agency, or production company
• A portfolio that demonstrates range, narrative depth, and strong creative judgment across digital and traditional formats
• Genuine curiosity about AI and emerging creative tools, with hands-on experience using them to improve ideation and production workflows
• A strong visual and art direction background, including hands-on experience in animation, 3D asset generation, and high-fidelity key art and renders
• Proven experience building and scaling creative workflows and operational systems
• Deep fluency across creative tools, including Figma, Adobe Creative Suite, 3D software, and presentation tools
• Strong stakeholder management skills - you're comfortable presenting creative rationale, navigating feedback, and advocating for your team's point of view
• A sharp eye for craft and a collaborative, iterative mindset

Pay and benefits

For roles that are based at our headquarters in San Mateo, CA: The starting base pay for this position is as shown below. The actual base pay is dependent upon a variety of job-related factors such as professional background, training, work experience, location, business needs and market demand. Therefore, in some circumstances, the actual salary could fall outside of this expected range. This pay range is subject to change and may be modified in the future. All full-time employees are also eligible for equity compensation and for benefits as described on this page.

Annual Salary Range $230,660 - $269,570 USD

Roles that are based in an office are onsite Tuesday, Wednesday, and Thursday, with optional presence on Monday and Friday (unless otherwise noted).

For US based roles only, please note the Company may not be able to employ candidates for this role who have United States work authorization related to certain U.S. visa categories, or support future H-1B sponsorship at this time.