Digital Marketing Analyst

About the role

Job Title: Associate Digital Marketing Analyst

Location: 1 COURT SQUARE, LONG ISLAND CITY, NY 11101 USA NY/ Wilmington, DE

Duration: 12+ months contract with high possibility of extension

About the role

Marketing professional responsible for marketing strategy and execution efforts within the product loyalty marketing group of Client's card sales and marketing organization. This individual will be part of a team of marketers primary responsible is to deepen relationships with existing card members by highlighting card features and benefits to drive better card understanding, resulting in stronger card member engagement, improved customer satisfaction and driving overall greater engagement as measured through card sales and revenue for our many card products.

The ideal candidate will have experience in card or financial services marketing and have experience working with a matrixed organization. Ideally suited to an individual who has experience with various marketing channels especially direct mail and email. Successful candidates will be responsible for development and execution of product loyalty marketing strategies for specific products and will work closely with product managers and execution channel partners.

This individual will be responsible for implementation of marketing campaigns from ideation through execution and will be required to work across different areas of the business including external creative agencies to conceptualize, visualize and execute marketing campaigns. Build and maintain relationships with key internal partners in legal, compliance, risk management, program management, fulfillment and delivery, etc. to ensure full alignment of business goals and leveraging standards and practices, where applicable. Manage external marketing partners on the development of creative marketing solutions.

Location: Open to both Long Island City, NY and Wilmington, DE

Requirements/Skills

• 5-10+ years of related marketing experience
• Proven strong communication skills
• Ability to work effectively and present to senior staff and clients
• Experience using multiple channels to market services (digital, print, email, etc.)

Credit Cards/ Debit Cards/ Commercial Cards experience

• Marketing Experience
• Campaign Experience
• Loyalty Program Experience
• Digital Experience

Additional Information

This opportunity is with one of our banking client, the hiring manager is actively interviewing consultants for the same and want to make decision asap. If you are interested, please respond to this positing with you most recent updated resume or you can give me call on.

Thanks & Regards,

Aditya Mishra (ADI)