Director, Growth Products

About the role

Location: Charlotte, NC

About the Role

Home Solutions is seeking a Director of Growth Products to lead the development and optimization of the products, systems, and capabilities that power our customer acquisition engine.

You will own a portfolio of internal and customer-facing products that influence how we acquire customers, convert traffic, monetize demand, and create value for consumers and service providers. At its core, your role will be to leverage our suite of proprietary products to improve conversion rates and lead quality across our network of enterprise partners.

As Director of Growth Products you will identify opportunities, prioritize investments, and work closely with Engineering, Marketing, Revenue Operations, and Partnerships teams to bring ideas from concept to execution. We are seeking someone that can marry strong analytical skills and product management expertise to drive performance on one of most strategic initiatives.

Within your first year, you will have expanded our nascent product portfolio across our largest enterprise accounts, improved key acquisition and monetization metrics, and established yourself as a key driver of growth across Home Solutions. You will build and deploy systems that not only improve performance today but create durable competitive advantages for the future.

Your Day-to-Day

• Own performance and expansion of products that support customer acquisition, lead generation, conversion, monetization, and marketplace efficiency.
• Identify opportunities to drive revenue growth through new products, product enhancements, automation, and emerging technologies.
• Partner with Engineering and Marketing to deploy and modify products that create measurable business impact.
• Develop business cases for new product investments and growth initiatives.
• Analyze customer behavior, funnel performance, marketplace dynamics, and operational workflows to identify opportunities.
• Design and execute experiments to validate hypotheses and improve performance.
• Collaborate with Analytics to establish KPIs, monitor performance, and measure business outcomes.
• Leverage AI, automation, and emerging technologies where appropriate to improve scalability, efficiency, and customer experience.
• Turn ambiguous business opportunities into products that drive growth.

About You

• 6-10+ years of experience in digital acquisition channels or eCommerce. Cart optimization experience is a plus.
• Demonstrated track record of building and/or deploying products or capabilities that drove measurable business outcomes, including revenue growth, customer acquisition, conversion improvement, operational efficiency, or profitability.
• Strong product instincts with the ability to identify opportunities, prioritize investments, and balance short-term wins with long-term strategic value.
• Experience owning products from concept through launch, partnering closely with Engineering, Analytics, and Business teams to bring ideas to life.
• Experience designing and executing experiments, A/B tests, or iterative product improvements to drive business performance.
• Strong understanding of customer acquisition funnels, digital consumer behavior, and performance-driven business models.
• Exceptional structured problem-solving and business judgment.
• Ability to translate ambiguous business challenges into structured product opportunities, clear roadmaps, and executable plans.
• Comfortable using data to make decisions, validate hypotheses, and measure impact. You know how to separate signal from noise and focus on what drives results.
• Strong business judgment and commercial mindset. You naturally think about customer value, revenue impact, scalability, and return on investment.
• AI-native mindset - comfortable leveraging emerging technologies to improve products, accelerate execution, and create competitive advantages.
• High ownership, low ego, and a bias toward action. You are energized by solving hard problems and accountable for outcomes.

Why You Should Join Us

• Results: We're building a high-growth, high-performance business with strong momentum and meaningful impact across the home services ecosystem.
• Opportunity: Home services is a $600 billion market that largely still operates like it's 1999. Home Solutions is shaping the industry's digital transformation and creating innovative experiences to better serve consumers and service providers.
• Ownership & Impact: We operate with a high-ownership culture where individuals are expected to drive outcomes. You won't just execute-you'll help shape the business.
• Exposure & Learning: You will have a front-row seat in growing a business. Your teammates have built and sold companies, managed 100s of employees, and run campaigns with Fortune 500 brands. The opportunity to build new skills and learn from smart people is endless.
• Career Growth: We're building quickly, which means new opportunities emerge constantly. If you're hungry to grow, you'll have the chance to move fast and take on more.
• Stability: As a privately held, debt-free company, we make disciplined, long-term financial decisions-investing in sustained growth and pursuing strategic acquisitions.
• Culture: We're a team that plays to win- holding a high bar for excellence while creating an environment where people enjoy the work and the people they do it with.

The Package

We offer a competitive base salary based on experience. As a full-time team member at Home Solutions, you'll also enjoy a comprehensive benefits package, including health, medical, and vision insurance, a 401(k) match, short-term disability coverage, and a cell phone reimbursement. Additionally, we support your well-being and growth with flexible time off, a bi-annual $500 Relax & Recharge bonus, a learning and development stipend, and a Charity Match program to give back to causes you care about.