Director of Enterprise Marketing
- Location
- Menlo Park, CA · Hybrid
- Job type
- Full-time
- Level
- Executive
- Experience
- 10+ years
- Education
- Bachelor's degree
- Listed
- 23 days ago
Skills & highlights for this role
- enterprise go-to-market strategy
- technical product marketing
- account-based marketing
Also useful
- Bitcoin
- blockchain
- digital asset ecosystem
What You’ll Be Doing (Responsibilities)
- Develop and own the enterprise go-to-market strategy across product lines, aligning marketing programs with business objectives.
- Define and refine product positioning and messaging that differentiates Blockstream’s enterprise offerings within fintech, financial services, and payments ecosystems.
- Collaborate with product management and engineering to understand and communicate technical value propositions to enterprise customers.
- Partner with sales and business development to enable revenue growth, including demand generation, account-based marketing, and customer engagement initiatives.
- Lead strategic campaigns and thought leadership initiatives that establish Blockstream as a trusted partner for enterprise Bitcoin and blockchain adoption.
- Manage and mentor a small team of marketing professionals and external partners/agencies.
- Track and report on marketing performance, pipeline impact, and market feedback to continuously optimize programs.
What We Look For in You (Required Qualifications)
- 10+ years of marketing experience, including at least 5 years in enterprise B2B or product marketing leadership roles.
- Proven success leading enterprise go-to-market efforts from strategy through execution.
- Strong background in technical marketing - able to grasp and communicate complex product capabilities clearly and credibly.
- Prior experience in SaaS, fintech, banking, or payments companies at the enterprise level.
- Excellent communication and storytelling skills, with a data-driven approach to decision making.
- Experience working cross-functionally with sales, product, and engineering teams.
- Bachelor’s degree in marketing, business, or a technical discipline (MBA or equivalent experience a plus).
- Familiarity with Bitcoin, blockchain, or crypto technologies and the broader digital asset ecosystem.
Work Environment
This is a hybrid position, with an expectation of 2-3 days per week in our Menlo Park office.
Stay Safe from Job Scams
- All official Blockstream communication will come from an @blockstream.com email address.
- We will never ask you to share sensitive information or purchase equipment during the hiring process.
- If in doubt, contact us at.
About Blockstream
Blockstream was founded in 2014 by Dr. Adam Back and a group of fellow cryptographers and engineers who are passionate about Bitcoin and its potential to change the world. Today, Blockstream is the leading Bitcoin company, providing cutting-edge infrastructure solutions for enterprises, institutions, and individual Bitcoin users. We develop industry-leading Bitcoin self-custody solutions, Bitcoin-based financial products, second-layer scaling technologies, and enterprise-grade blockchain infrastructure.
We are seeking a Director of Enterprise Marketing to lead strategic growth and partnerships for Blockstream’s Enterprise Business Unit. This role will drive opportunities via media user acquisition, ecosystem integrations, and retail distribution across global markets. You’ll work closely with marketing, product, design, dev, and executive teams to forge and manage partnerships that support long-term product adoption and revenue growth.
The ideal candidate is a self-starter with deep experience in consumer-facing Bitcoin or fintech products, a strong network in the crypto ecosystem, and a proven ability to identify and close high-impact business opportunities. This role requires a mix of strategy, execution, and relationship-building with partners ranging from exchanges and hardware resellers to wallet integrators and payment platforms.
This position reports to the Chief Marketing Officer and works closely with product leads, marketing and comms teams.
From Blockstream's careers page, first listed on Rolev.ai on October 17, 2026. Rolev.ai is not the employer.
How Rolev.ai helps with this application
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Common questions
Where is the Director of Enterprise Marketing job at Blockstream located?
This Director of Enterprise Marketing position at Blockstream is located in Menlo Park, CA (Hybrid). Always check Blockstream's application page for specific state eligibility or relocation policies.
What qualifications are required for Director of Enterprise Marketing at Blockstream?
For the Director of Enterprise Marketing role, Blockstream highlights 10+ years of relevant experience; a bachelor's degree; experience with enterprise go-to-market strategy, technical product marketing, account-based marketing. Rolev.ai can score your existing resume against these requirements and show any skill gaps before you apply.
How do I apply for the Director of Enterprise Marketing position at Blockstream?
This listing links directly to Blockstream's Ashby application page. You can apply directly on Blockstream's site, or use Rolev.ai to check your resume fit, generate a zero-hallucination tailored resume and cover letter for this posting, and autofill the Ashby application form in 1 click with the Rolev.ai Chrome extension. You always review the form and press Submit yourself.