Director of Revenue Enablement

About the role

At Playlist, life's richest moments happen when people step away from screens to move, connect, explore, and play. We're building the definitive platform for intentional living, connecting people with inspiring experiences in fitness, wellness, and beyond. With popular brands like Mindbody and ClassPass, Playlist empowers businesses and individuals, making it effortless for aspirations to become actions. Join us in reshaping technology's role to foster meaningful, real-world connections.

ClassPass offers thousands of fitness and wellness experiences worldwide, helping people lead active, balanced lifestyles. Our platform makes discovering and enjoying activities simple, personalized, and joyful-whether it's fitness classes, self-care sessions, a healthy lunch, or a new adventure. Join us in shaping healthier, more vibrant communities around the globe.

The Role You’ll Play

In partnership with Sales and Revenue Operations leadership, you’ll shape how ClassPass’s global revenue teams learn, grow, and succeed. You’ll lead a global enablement team supporting field sales, inside sales, account management, and partner support, connecting go-to-market strategy with the training, coaching, content, and tools people need to deliver results. We are considering candidates who reside on the East Coast as there will be travel to the NYC Metropolitan area,

• Build onboarding, continuous learning, and certification programs with clear milestones and ramp targets for each customer-facing role
• Lead and develop a global enablement team, delivering sales kickoff content, workshops, and training events across regions
• Equip frontline managers with coaching frameworks, call review practices, and deal coaching playbooks that support team development
• Select and embed a consistent sales methodology across regions, pipeline reviews, and deal reviews
• Partner with Sales, Marketing, Product, and Revenue Operations to prepare teams for go-to-market initiatives through playbooks, pitch decks, battle cards, and ROI tools
• Use AI and insights from sales activity, calls, and performance data to improve enablement programs and deliver targeted, scalable coaching
• Measure ramp time, quota attainment, seller productivity, and certification rates, sharing program impact with executive leadership
• Create a unified enablement framework across product lines, with clear intake, documentation, and impact-based prioritization, while managing sales technology vendors to maximize ROI

Experience You Bring

• Bring 10+ years of experience in sales or sales enablement, ideally in consumer technology or a marketplace business, including 5+ years leading enablement or sales development teams
• Demonstrate success reducing ramp time and improving quota attainment across global, multi-region teams
• Build programs tailored to support large (100 plus) field sales, inside sales, account management, and partner support
• Apply adult learning principles and sales methodologies such as Value Selling, MEDDICC, Challenger, or SPIN, with experience running manager coaching and call review programs
• Bring hands-on experience introducing AI tools to sales teams, designing prompts and AI-enabled workflows, and measuring adoption
• Use Salesforce, LMS platforms, and sales readiness and conversation intelligence tools such as Salesloft, Gong, or Seismic, with strong analytical skills to measure outcomes
• Communicate clearly with senior leaders and cross-functional partners, building alignment and influencing decisions
• Bring an interest in fitness or wellness and the experiences ClassPass helps people discover

Additional information

It is the Company's intent to pay all Team Members competitive wages and salaries that are motivational, fair and equitable. The goal of the Company's compensation program is to be transparent, attract potential employees, meet the needs of all current employees, and encourage Team Members to stay with our organization. Actual compensation packages are based on several factors that are unique to each candidate, including but not limited to skill set, depth of experience, certifications, and specific work location.

Pay and benefits

The base salary range for this position in the United States is $131,475.00 MIN to $175,300.00 MID. The total compensation package for this position may also include a performance bonus, benefits and/or other applicable incentive compensation plans

Have We Piqued Your Curiosity?

Sound like the role for you? We’d love to hear from you! Even if you’re not 100% sure about the potential fit, we still encourage you to apply. We’re looking for the right person, not the perfect series of checkboxes.