Executive Director, Smartphone Product & Category Management
- Location
- 6625 Excellence Way, Plano, TX, USA
- Listed
- Today
Position Summary
This role is not eligible for immigration sponsorship
Samsung Electronics America (SEA) is a leader in mobile technologies, consumer electronics, home appliances, enterprise solutions and networks systems. Across each of these areas, our work drives innovation, economic growth and workforce opportunity in the United States.
For nearly five decades, Samsung has been at the forefront of technological advancements, investing over $100 billion and creating more than 20,000 jobs nationwide. Our mission? To integrate cutting-edge products, services, and AI technology to deliver smarter, sustainable, and more connected experiences that empower people to live better.
As a wholly owned subsidiary of Samsung Electronics Co., Ltd., SEA offers opportunities to work alongside global visionary thinkers and innovators who are passionate about making a difference. Explore the exciting opportunities at Samsung Electronics America and discover how you can make an impact.
To learn more, visit Samsung.com. For the latest news, visit news.samsung.com/us.
Position Overview
This role will report to the VP, Hand Held Products and Mobile Enhancements, to drive product and category planning, go-to-market (GTM) strategy, and lifecycle management for Galaxy Smartphones in the US market. The individual will join the Plano, Texas-based SEA Product Management org directly supporting SEA leadership, Carrier & Retail account teams, cross-functional GTM teams, and the Headquarters-based product planning and product management organizations.
A successful individual will strive to become an expert in the market, our products, our competitors, our consumer, and our customers (Carriers & Retailers). This role will function as an overall market expert and will lead the planning & GTM strategy for all Galaxy smartphones - from definition through execution. Lastly, this role will support the technology roadmap, uniting opportunities for Samsung with partner requirements for the US smartphone product lineup.
Role and Responsibilities
- Lead a team of Product Managers (S Series, Z Series, & A Series) focused on driving market share growth across key segments
- As a people leader, prioritize team member growth & development to efficiently manage the variety of simultaneous work streams
- Partner with the Headquarters to ensure US consumer & carrier requirements are represented in future roadmap planning
- Collaborate with Carrier & Retail account teams for new product introductions & customer RFPs secure a positive portfolio ranging result
- Lead a cross-functional effort to author & drive GTM strategy for new product launches, including data-based rationale for key objectives, business goals for volume & revenue, and KPIs to measure progress
- Own product positioning & value proposition for the US Market - based on a deep understanding of US market trends, competitor strategies, consumer insights, and other market research
- Partner with Mobile Marketing to define target consumer, create guiding documentation (key feature prioritization, messaging, focused RTB pillars, etc), and product claims (eg, "fastest", "brightest", etc)
- Serve as lead product stakeholder in reviewing & approve training documentation, press materials, etc based on defined product positioning
- Own SEA pricing strategy and maintain history, aligning with account teams on final terms at product ranging
- Lead top-down device forecasting to judge unique portfolio scenarios and provide input to Headquarters, aligning with Carrier & Retail account teams and other business planning teams
- Serve as product line spokesperson, evangelizing the product value proposition to internal stakeholders, customers, & media
- Partner with other cross-functional teams on post-launch analyses, leading the review from a product/VoC perspective and contributing analysis and recommendations based on performance
- Own portfolio strategy for each defined market segment, following competitive movement and market share adjustments to identify opportunities for Samsung and make strategic recommendations on a regular cadence
- Advocate for technology roadmap for future smartphones, validating against US Carrier requirements as well as Samsung-driven initiatives to drive product and business innovation
Minimum Qualifications
- 16+ years of experience in a strategic role coupled with a strong focus on execution of strategic ideas
- Passion for technology is a must
- Candidate should be a proven people manager
- Strong written, visual, and verbal presentation skills are required, as the role involves both internal and external presentations. The role will require direct communication with Samsung executive leadership (local and global), executive customer leadership, & media. Ability to influence strategic decisions and product decisions is expected
- As this role will serve as a key communication interface across a number of cross-functional teams, advanced Project Management skills are necessary (eg, on-time delivery of key working deliverables, managing cross-functional teams towards proposal & launch dates, tracking of launch information - specs, pricing, etc)
Preferred Qualifications
- A background in Mobile is a major plus
- MBA is preferred with 12+ years of relevant experience
- Previous experience in consumer wants and needs identification, growth and product innovation, data and pricing analysis, technology trend analysis, consumer insights and consumer preference analysis, trade-off and cost optimization analysis are highly sought after
Life @ Samsung -
Benefits @ Samsung
Regular full-time employees (salaried or hourly) have access to benefits including: Medical, Dental, Vision, Life Insurance, 401(k), Employee Purchase Program, Tuition Assistance (after 12 months), Paid Time Off, Student Loan Program (after 12 months), Wellness Incentives, and many more. In addition, regular full-time employees (salaried or hourly) are eligible for MBO bonus compensation, based on company, division, and individual performance.
To ensure a fair and transparent recruitment process, please do not use GenAI tools during your interview unless explicitly permitted; failure to adhere to these guidelines may result in disqualification from the recruitment process.
- Please visit Samsung membership to see Privacy Policy, which defaults according to your location. You can change Country/Language at the bottom of the page. If you are European Economic Resident, please
- Samsung Electronics America, Inc. and its subsidiaries are committed to employing a diverse workforce, and provide Equal Employment Opportunity for all individuals regardless of race, color, religion, gender, age, national origin, marital status, sexual orientation, gender identity, status as a protected veteran, genetic information, status as a qualified individual with a disability, or any other characteristic protected by law.
Equal opportunity and legal notices
At Samsung, we believe that innovation and growth are driven by an inclusive culture and a diverse workforce. We aim to create a global team where everyone belongs and has equal opportunities, inspiring our talent to be their true selves. Together, we are building a better tomorrow for our customers, partners, and communities.
Reasonable Accommodations for Qualified Individuals with Disabilities During the Application Process
Samsung Electronics America is committed to providing reasonable accommodations for qualified individuals with disabilities in our job application process. If you have a disability and require a reasonable accommodation in order to participate in the application process, please contact our Reasonable Accommodation Team) or for assistance. This number is for accommodation requests only and is not intended for general employment inquiries.
From Sec's careers page, first listed on Rolev.ai on November 13, 2026. Rolev.ai is not the employer.
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Common questions
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This Executive Director, Smartphone Product & Category Management position at Sec is located in 6625 Excellence Way, Plano, TX, USA. Always check Sec's application page for specific state eligibility or relocation policies.
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