Supergoop!
Retail & ConsumerDirect Greenhouse career site

Manager, Experiential & Community Activation

Location
New York, NY · On-site
Job type
Full-time
Level
Lead / Staff
Listed
31 days ago

Skills & highlights for this role

  • experiential marketing
  • event production
  • vendor management
  • partnership activation

Also useful

  • content capture
  • budget management

Stated benefits & perks

  • Health
  • Dental
  • Vision
  • 401k match
  • Pto

Who you are

This role brings the brand to life through impactful IRL experiences that drive awareness, engagement, and advocacy. The Manager, Experiential & Community Activation is responsible for developing and executing events, grassroots activations, and sampling programs that translate partnerships and brand moments into meaningful consumer experiences.

This role acts as a bridge between partnerships, creators, content, and community, ensuring every experience is designed to generate both real-world impact and scalable content.

Key Responsibilities

Experiential Strategy & Execution

  • Develop and execute a comprehensive experiential strategy aligned to brand and marketing priorities
  • Plan and manage events including:
  • Pop-ups
  • Retail activations
  • Partnership events (sports, lifestyle, etc.)
  • Community gatherings
  • Ensure all experiences are on-brand, high-impact, and operationally sound

Partnership Activation

  • Partner closely with Director of Partnerships to translate sponsorships into engaging consumer experiences
  • Identify opportunities to extend partnerships into:
  • Content moments
  • Community engagement
  • Creator participation
  • Ensure partnerships deliver against both brand and business objectives

Community-Led Activation

  • Collaborate with Community & Insights to: Identify and invite key community members and advocates
  • Build community-first event experiences
  • Create opportunities for superfans and creators to engage with the brand IRL

Creator & Content Integration

  • Partner with Influencer Marketing to incorporate creators into events and activations
  • Ensure all experiential moments are designed for content capture and amplification
  • Work with Content team to extend the life of events across social channels

Sampling & Grassroots Engagement

  • Own sampling strategy across experiential and community touchpoints
  • Develop grassroots programs that drive product discovery and trial
  • Identify scrappy, high-impact ways to get product into consumers' hands

Operations & Measurement

  • Manage vendors, budgets, logistics, and timelines
  • Build scalable playbooks for repeatable event execution
  • Define and track KPIs including:
  • Attendance and engagement
  • Content generated
  • Samples distributed and conversion
  • Brand lift and community feedback

Success Metrics

  • Experiential ROI (attendance, engagement, earned impact)
  • Volume and quality of content generated from events
  • Sampling reach and conversion metrics
  • Community participation and satisfaction
  • Effectiveness of partnership activations

Supergoop! shines bright for you and offers employees

  • Health & Wellness: Comprehensive medical, dental, and vision insurance, prescription coverage, and free preventive care.
  • Savings & Spending Accounts: Health Savings Account (HSA) with employer contributions, Flexible Spending Accounts (FSA) for healthcare, dependent care, and commuting.
  • Family Support: Fertility and family-building benefits through Kindbody (IVF, IUI, egg/sperm freezing, and more), plus caregiving support resources.
  • Mental Health & Wellbeing: Access to mental health programs, financial counseling, and wellness perks through the Bennie Marketplace.
  • Income Protection: Company-paid life insurance, accidental death & dismemberment (AD&D), and short- and long-term disability coverage.
  • Lifestyle Perks: Commuter benefits, exclusive employee discounts through PerkSpot, and optional benefits such as pet insurance.
  • Time Off: Four weeks of accrued Paid Time Off, generous Company Holiday Schedule, Unlimited sick time, Flexible Summer Friday's, Soft Office Close from Christmas - New Years
  • Future Planning: 401(k) retirement savings plan with company match.
  • Employee Perks: Portfolio Rewards and Discounts, Product Discount, Troop Supergoop! Referral Program
  • Environment: Hybrid work environment in bright and sunny offices in San Antonio and/or New York City

Pay and benefits

Starting Base Salary: $90k - 100k/year + 10% bonus potential

Supergoop! shines bright for you and offers US based full-time employees

  • Comprehensive Health Benefits
  • Generous Paid Time Off Policy
  • 401k with Company Match
  • Product Discounts
  • Employee Referral Program
  • Company and Team Off-Sites

Who we are

Hi, we're Supergoop! Since 2005, we've been changing the way the world thinks about sunscreen. Today, we're as committed as ever to creating feel-good sunscreen that you'll really want to wear. Because protecting your skin's health is what we're all about. Every. Single. Day.™

Read the original posting

From Supergoop!'s careers page, first listed on Rolev.ai on October 10, 2026. Rolev.ai is not the employer.

How Rolev.ai helps with this application

Rolev.ai is a job search and application tool for US job seekers. For this Manager, Experiential & Community Activation role at Supergoop!, it shows how your resume fits, tailors your resume to the posting, and prepares the application for you to review.

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Common questions

Where is the Manager, Experiential & Community Activation job at Supergoop! located?

This Manager, Experiential & Community Activation position at Supergoop! is located in New York, NY (On-site). Always check Supergoop!'s application page for specific state eligibility or relocation policies.

What qualifications are required for Manager, Experiential & Community Activation at Supergoop!?

For the Manager, Experiential & Community Activation role, Supergoop! highlights experience with experiential marketing, event production, vendor management, partnership activation. Rolev.ai can score your existing resume against these requirements and show any skill gaps before you apply.

How do I apply for the Manager, Experiential & Community Activation position at Supergoop!?

This listing links directly to Supergoop!'s Greenhouse application page. You can apply directly on Supergoop!'s site, or use Rolev.ai to check your resume fit, generate a zero-hallucination tailored resume and cover letter for this posting, and autofill the Greenhouse application form in 1 click with the Rolev.ai Chrome extension. You always review the form and press Submit yourself.