Market Development Associate

About the Role

Intelliguard is looking for a Market Development Associate to join our growing commercial team.

This is a hands-on developmental role for someone early in their career who wants to build deep expertise in hospital pharmacy, healthcare technology, and commercial development. Unlike a traditional BDR role, this position starts with the customer. You’ll work alongside Implementation, Customer Success, Product, Support, and Sales, including time onsite during hospital implementations and go-lives. That firsthand experience will help you understand pharmacy workflows, customer challenges, and how Intelliguard creates value.

You’ll also support new business development by researching target accounts, conducting outbound outreach, qualifying opportunities, and helping create new conversations for the Sales team.

The ideal candidate understands hospital pharmacy, is curious and comfortable with customers, and is energized by innovation and change. You should be willing to ask why things are done a certain way, help customers consider new approaches, and learn how to turn real operational challenges into commercial opportunities.

This role is designed to develop into a future position in Sales, Customer Success, Implementation, or another customer-facing function.

What You'll Be Doing

Learn the Business and Support Customers

• Develop a strong working knowledge of the Mira Ecosystem™.
• Participate in customer implementations from preparation through go-live.
• Work onsite with pharmacists, pharmacy technicians, and hospital teams to understand workflows and operational challenges.
• Support implementation preparation, testing, deployment, training, documentation, and coordination.
• Help customers transition to new workflows and technology.
• Partner with Implementation, Product, Support, and Customer Success to address routine customer needs.
• Support demonstrations, customer visits, conferences, and other field activities.
• Support Market Development
• Research target health systems and accounts.
• Identify and engage stakeholders across Pharmacy, Supply Chain, Finance, and Operations.
• Conduct outbound outreach through phone, email, LinkedIn.
• Follow up on leads, qualify opportunities, and schedule discovery meetings for Sales.
• Use firsthand customer knowledge to make outreach relevant and credible.
• Communicate the why change, why now, and why Intelliguard story.
• Maintain accurate prospect and activity information in HubSpot.
• Bring market and customer insights back to Sales, Marketing, and Product.

We Would Love To Hear From You, If

• 2–5 years of experience in healthcare, hospital operations, pharmacy, healthcare technology, or a related field.
• Hospital or health system pharmacy experience strongly preferred; inpatient pharmacy technician experience is especially valuable.
• Familiarity with medication inventory, preparation, replenishment, or distribution workflows.
• Curious, coachable, and eager to understand both technology and customer workflows.
• Comfortable initiating conversations and building credibility with pharmacists, technicians, clinicians, and administrators.
• Energized by innovation and willing to challenge established ways of working.
• Organized, self-directed, and comfortable managing multiple priorities.
• Able to thrive in a growth-stage environment where responsibilities may span functions.
• Motivated by building something new rather than following an established playbook.
• Interest in developing a career in Sales, Customer Success, Implementation, or another customer-facing role.
• CRM experience, including HubSpot, is helpful but not required.
• Willingness to travel regularly to customer locations

Within the first 6–12 months, you should be able to

• Demonstrate strong knowledge of Intelliguard products and common hospital pharmacy workflows.
• Independently support defined portions of customer implementations.
• Build credibility with hospital pharmacy customers.
• Support product demos and early-stage customer conversations.
• Conduct informed outbound prospecting based on real customer needs.
• Consistently identify and qualify prospective customers.
• Contribute new meetings and opportunities to the commercial pipeline.
• Show readiness for greater responsibility in Sales, Customer Success, Implementation, or another customer-facing role.
• Why This Role Is Different
• This is not a traditional BDR position.
• Intelliguard is helping hospitals rethink how they manage medication inventory. We believe the strongest commercial professionals understand the customer environment firsthand.
• This role combines implementation experience, customer exposure, and business development so you learn why customers change, what can prevent change, and how to build credibility with the people responsible for making it happen.
• For someone coming from hospital pharmacy, it is an opportunity to take firsthand knowledge of the challenges inside pharmacy and use it to help healthcare organizations work differently.

Why You Should Join Us

Generous Paid Time Off (Vacation, Sick, 10 Holidays, Floating Holiday Time)

• Medical, Dental, Vision Plans
• 401K with Employer Match
• Life/AD&D and Long-Term Disability (LTD)
• Flexible Spending Account (FSA)
• Voluntary Life/AD&D Optional Plans
• Parental Leave
• Pet Plan

Additional information

To play a part in helping hospitals and health systems continuously improve the environment of safety around every medication decision!

Other Information: Hybrid role in Columbus, OH (4 days onsite, 1 day remote)

Relocation assistance is NOT available for this role.

The essential functions of the job are usually performed in an office setting, in an indoor, temperature controlled environment. The office environment noise level in the work environment is typically low to moderate. While performing the job duties, the employee is regularly required to sit for extended periods, standing and walking intermittently, reach with hands, arms, talk or hear.

The employee is required to use office equipment such as a computer, mouse, keyboard, printer. The employee may sometimes be required to lift and/or move up to 35 pounds. Specific vision abilities required by this job include close vision, distance vision, color vision and the ability to adjust focus.

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