Marketing Analyst IV
- Location
- San Francisco, CA
- Listed
- Today
Responsibilities
- 4+ years analytics experience in Paid Search.
- Strong analytical skills and database experience, including ability to perform detailed analysis and modelling in excel.
- Familiarity with core performance marketing platforms and other Marketing Analytics tools - including AdWords, DoubleClick, Omniture,.
- Strong ability to derive insights and recommendations from data and turn them into actionable marketing insights.
About the role
- Work directly with the paid search team, providing support in their efforts through analytical reporting and insights
- Produce daily/weekly/monthly paid search channel reports and provide analysis on them to help ensure that performance is tracking to goals, supporting marketing objectives and maximizing new consumer growth
- Identify optimization opportunities and perform sizing analysis to assess the incremental audience, revenue, contribution margin and other potential impacts to core KPIs
- Work with the team on quarterly paid search test plans; monitor tests in coordination with the paid search managers; analyze, be accountable for results and apply learning recommendations
- Innovate to build new processes and automated reports
- Understand complex ideas and demonstrate strong problem solving skills to solve practical problems in business, marketing and industry analysis
- Work with engineering team to ensure all internal/external tools are working as expected. Troubleshoot when suspicious activity identified and provide solution
- Assist in defining the strategies for the paid search channel and play an instrumental role in the execution of those strategies
- Be accountable for meeting the team's aggressive revenue and efficiency target goals
- Develop testing scenarios and determine the optimal metric measurement that factors in the various influencing elements (seasonality, geography, market landscape, economy, etc.). This would include recommendations on testing methodology (A/B, pre and post, etc.), duration of testing and identifying key results to analyze.
Additional Information
All your information will be kept confidential according to EEO guidelines.
About the Company
Mindlance is a national recruiting company which partners with many of the leading employers across the country.
From Mindlance's careers page, first listed on Rolev.ai on November 14, 2026. Rolev.ai is not the employer.
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Where is the Marketing Analyst IV job at Mindlance located?
This Marketing Analyst IV position at Mindlance is located in San Francisco, CA. Always check Mindlance's application page for specific state eligibility or relocation policies.
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This listing links directly to Mindlance's SmartRecruiters application page. You can apply directly on Mindlance's site, or use Rolev.ai to check your resume fit, generate a zero-hallucination tailored resume and cover letter for this posting, and autofill the SmartRecruiters application form in 1 click with the Rolev.ai Chrome extension. You always review the form and press Submit yourself.