Marketing & Communications Manager

Mission

We build relationships and create value where others don’t.

Key Principles

We’re Better Together | We’re Here to Serve | We crush our egos, and we have empathy for teammates | We stay positive | We embrace accountability, and we champion results.

Essential Responsibilities

Brand Standards and Materials

• Apply the company’s established brand standards — logo, typography, color, photography, and voice — across all materials produced by or for the company.
• Maintain the template library, brand asset files, and digital asset library so other teams can produce on-brand materials without starting from scratch.
• Produce corporate and marketing collateral, including flyers, one-pagers, presentations, signage, and merchandise, working from approved standards and templates.
• Review materials created by other departments or outside vendors for brand consistency and flag exceptions to leadership.
• Coordinate photography, video, and drone shoots, and maintain the resulting asset library.

Marketing Coordination

• Coordinate marketing requests from leasing, property management, development, and HR, and keep requesting teams updated on status and timing.
• Route requests that cross functional lines or require a decision on priority or budget to leadership rather than resolving them independently.
• Track project timelines and deliverables and follow up so commitments are met.

Communications and Public Relations Support

• Draft press releases, announcements, award submissions, executive bios, and internal communications for leadership review and approval.
• Serve as the first point of contact for routine media inquiries, logging requests and routing them to leadership; do not issue public statements without approval.
• Maintain media lists, distribution lists, and a record of published coverage.
• Support crisis communications by preparing materials, coordinating distribution, and following established protocols under leadership direction.
• Partner with HR on employee-facing communications and internal newsletters.

Website, Social Media, and Digital

• Maintain the corporate website: update content, listings, team pages, news, and case studies on a defined review cycle so nothing goes stale.
• Maintain individual property websites, including tenant directories, hours, leasing contacts, site plans, and construction or opening notices.
• Coordinate with the outside web developer or platform vendor on scope, timelines, and issue resolution; escalate cost or scope changes.
• Manage day-to-day corporate social media: build the content calendar, draft and schedule posts, and monitor engagement within established standards.
• Maintain local search presence for each property, including business profiles and mapping data, and flag review or reputation issues to leadership.
• Report on website and social analytics on a regular schedule.

Events and Sponsorships

• Execute corporate and property events, including groundbreakings, grand openings, trade shows, community events, and the annual employee conference.
• Handle event logistics: venue, vendors, permits, certificates of insurance, signage, giveaways, staffing, setup, and teardown.
• Prepare event budgets for approval and track actual spend against approved amounts.
• Capture attendance, participation, and engagement results and report them after each event.

Budget and Vendor Support

• Track marketing spend against the approved budget and provide variance detail on the accounting close schedule.
• Manage day-to-day vendor relationships — designers, printers, photographers, event vendors — within approved scope.

Collaboration and Development

• Work as a responsive partner to internal teams, with clear communication on what is in progress and what is committed.
• Document repeatable processes as written procedures so marketing output stays consistent as the company grows.

Qualifications

• Bachelor’s degree in Marketing, Communications, Business, or a related field.
• 4–6 years of experience in marketing, communications, or public relations.
• Demonstrated ability to produce polished marketing materials start to finish, not solely to manage others who do.
• Working proficiency with Adobe Creative Suite (InDesign, Photoshop, Illustrator) or Canva at a professional level.
• Experience maintaining a website through a CMS such as WordPress or Webflow, and coordinating with outside developers.
• Strong writing and editing skills; able to draft a press release, a property flyer, and an executive email with equal comfort.
• Experience planning and executing events, including on-site logistics.
• Highly organized, with proven ability to manage many concurrent projects and deadlines across multiple stakeholders.
• Comfortable operating within established standards and escalating decisions rather than setting direction independently.
• Real estate, construction, property management, or another multi-stakeholder business preferred.
• Social media management, email marketing platforms, SEO, and Google Analytics experience preferred.

What We Offer

• Fast paced and dynamic work environment, including frequent interaction with senior leadership.
• Generous paid time off policy.
• Company sponsored medical, dental and vision insurance.
• Company paid life insurance.
• Company paid short- and long-term disability insurance.
• Paid parental leave.
• 401k plan with Company match.
• 11 paid holidays.

The annual base salary range for this role is 85-115k and is eligible for an annual discretionary bonus based on individual and company performance.