Marketing Associate-Sourcing

Position Summary

Winsupply Support Services is seeking an execution-driven Marketing Associate to join our Sourcing Marketing team in Dayton, OH. Working as a key tactical operator alongside Graphic Designers and Sourcing Leadership, you will support the Team Leader in building, launching, and tracking integrated vendor and digital marketing initiatives. This role directly impacts the success of over 680 nationwide Local Companies and our preferred vendor partners by driving communication, monetizing digital programs, and executing multi-channel campaign strategies.

Accountabilities/Responsibilities

• Assist in building and deploying the digital newsletters and dedicated paid vendor communications across email, social, and web channels.
• Support the execution of vendor-specific in-stock guides, preferred vendor promotional campaigns, and external web portal updates.
• Coordinate asset delivery and scheduling using marketing platforms like Constant Contact and Hootsuite.
• Partner with the Team Leader and eCommerce teams to execute digital monetization programs, including sponsored banners, targeted search placements, and featured vendor promotions.
• Schedule and publish preferred vendor product highlights across social media channels.
• Help update internal and external web portals with timely pricing updates, promotions, and industry news.
• Partner with the Sourcing Data Analytics team to pull performance metrics and generate post-campaign reports for preferred vendors and Local Companies.
• Track campaign ROI, revenue metrics, and engagement data to assist the Team Leader in leading post-campaign retrospective reviews.
• Other Duties as Assigned.

Competencies for Success

• Strong analytical thinking.
• Exceptional organization.
• Reliable time management.
• Clear written/verbal communication.
• Seamless cross-functional collaboration.

Minimum Qualifications

• Bachelor's degree in Marketing, Business, Communications, or a related field.
• 2-3 years of hands-on experience executing digital marketing tactics and managing workflow deliverables.
• Open to strong entry-level candidates with demonstrated campaign management skills.
• Ability to pull, interpret, and present performance data and sales metrics to drive decision-making.

Preferred Qualifications

• Experience utilizing project management tools like Monday.com or Jira.
• Experience with Constant Contact (email marketing).
• Experience with Google Ads and Tag Manager.
• Experience utilizing reporting tools like Google Data Studio / Looker Studio or similar analytics dashboards.
• Working knowledge of design specifications for digital ad units, print assets, vendor collateral, and promotional merchandise.

Additional Information: Physical Demands

• Sitting for extended periods of time
• Dexterity of hands and fingers to operate a computer keyboard, mouse, power tools, and other computer components
• Lifting and transporting of moderately heavy objects, such as computers and peripherals
• Occasional travel to interact with local companies, regional offices and/or support implementation of solutions