Marketing Director

About the role

Make your next move an expert one.

At Colliers it's not our success that sets us apart, it's how we achieve it. Our people are passionate, take ownership and always do what's right for our clients, people and communities.

About you

The Marketing Director leads the strategic vision and execution of all marketing efforts for a major market. This role leads the development of innovative, high-impact marketing strategies that drive brand growth, client acquisition, and business performance for the market.

The Marketing Director oversees a team of marketers, ensures cross-functional alignment, and partners closely with market leadership, business development, and regional stakeholders. This role demands a visionary yet practical leader with deep expertise in brand strategy, digital transformation, campaign development, team leadership, and performance analytics.

In this role, you will

• Define and lead the overarching marketing strategy, ensuring alignment with organizational priorities, business goals, and market opportunities.
• Serve as a strategic partner to market leadership, contributing to business planning, growth strategies, and client engagement initiatives.
• Build, lead, and inspire a high-performing marketing team, fostering a culture of innovation, accountability, and collaboration across all levels.
• Oversee the development and execution of multi-channel campaigns, ensuring message consistency, creative excellence, and measurable business outcomes.
• Advance brand positioning through strategic storytelling, thought leadership, and content strategies that differentiate the organization in the marketplace.
• Direct digital marketing transformation, including web strategy, demand generation, social media, marketing automation, SEO/SEM, and data-driven optimization.
• Guide marketing operations, including budgeting, forecasting, resource planning, and performance tracking to ensure efficient and effective execution for marketing-related activities.
• Partner with regional PR on the communications and PR strategy, ensuring consistent brand messaging across internal and external channels.
• Evaluate and implement marketing technologies and platforms to enhance scalability, automation, data visibility, and operational excellence.

What you'll bring

• Bachelor's degree in Marketing, Communications, or Business; advanced degree a plus.
• 10+ years of marketing experience, with 5+ years in strategic leadership and people management roles.
• Significant experience in commercial real estate, professional services, or B2B marketing environments.
• Proven track record leading high-performing teams and developing full-funnel marketing programs.
• Mastery of Adobe Creative Suite and Microsoft Office, including high-level presentation development.
• Experience overseeing web, social, video, paid media, and integrated campaign execution.
• Proficient in CRM (e.g., Salesforce), CMS, marketing automation, and reporting tools.
• Proven experience in using AI tools for efficiency, personalization, and content innovation.
• Deep knowledge of SEO, SEM, paid media, lead gen, and analytics platforms.
• Experience managing vendor relationships for creative, digital, and PR deliverables.
• Visionary leadership with the ability to translate business goals into marketing strategy.
• Strong cross-functional collaboration skills - can align marketing with business development, sales, research, and executive leadership.
• Effective communicator with the ability to influence senior stakeholders and represent marketing at the leadership level.
• Strong team builder with experience developing career paths, upskilling, and succession planning.
• Data-informed decision-maker with a performance mindset.

Area / Location Specific: NYC, NY

Approximate Compensation for this Role: Annual range: $137,611 - $160,000

Pay and benefits

Our compensation ranges are determined by role, level, and location. The range displayed on this job posting reflects the minimum and maximum target for new hire salaries for the position across all national locations. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training.

Bonus

This position is eligible for an annual bonus, based on company and individual performance.

Benefits

Employees (and their families) are provided options for employer subsidized medical benefits including RX, dental, vision as well as employer paid basic life/AD&D insurance and short-term / long-term disability. Employees are able to enroll in our company's 401k plan, which includes an employer match. Employees will also receive 10 days of sick leave and a minimum of 15-days vacation annually.

Certain senior-level roles are eligible for unlimited time off. Employees will also enjoy 10 paid holidays plus two personal flex days throughout the calendar year. Twelve weeks (for birth parents) and 4 weeks (for non-birth parents, including adoptive/foster parents) for paid parental leave will also be available for use after successful completion of 90 days of employment.

• Individuals may be eligible for different or additional benefits under applicable state law.
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• Applicants must be currently authorized to work in the United States on a full-time basis. The employer will not sponsor applicants for work visas.
• Applications will be accepted on an ongoing basis.
• Direct applicants only please, no agencies.