Marketing Specialist

About the role

Ingram Content Group (ICG) is hiring a Marketing Specialist to support the team in our LaVergne, TN office. This person will identify and lead projects, from conception through execution for select marketing programs to support the growth and expansion of Ingram's products and services.

They will work independently to identify new opportunities, measure results, make recommendations on improvements to processes and marketing campaigns, and work with marketing and business leads to prioritize outcomes. They will also assist in writing in-depth educational content, print and digital collateral, multi-touch email programs, blog posts, newsletters and landing pages.

In addition, they will ensure accurate and timely implementation of assigned marketing promotions to help support our campaigns and programs targeting publishers and/or authors and B2B affiliate partners.

Ingram Content Group ("Ingram") connects people with content in all forms. Providing comprehensive services for publishers, retailers, libraries, and educators, Ingram makes these services seamless and accessible through technology, innovation, and creativity. With an expansive global network of offices and facilities, Ingram's services include digital and physical book distribution, print-on-demand, and digital learning.

Required Qualifications

• Associate's Degree or year for year directly related experience
• Minimum of 3 years of related marketing experience to include 1 year of digital marketing

Preferred Qualifications

• Experience managing multiple projects at once
• Proficiency with Webinar/Meeting tools such as Zoom

Key Responsibilities

• Contributes to and supports the development and implementation of business objectives and marketing plans as outlined­­­ in annual integrated marketing plans.
• Provides regular updates on status of marketing projects and initiatives.
• Provides support and assistance to the marketing team with the tactical execution of corporate and brand marketing plans, strategies, and programs.
• Writes educational marketing pieces, including monthly newsletters, emails, social media posts, digital and print advertising, blog posts and promotional collateral to drive target market to desired results.
• Optimizes and coordinates digital assets, including video, social media and website content.
• Works in various marketing systems, including Marketing Cloud, to execute marketing initiatives, monitor campaigns, identify business opportunities, provide reporting, and evaluate relevant data.
• Works to better understand customer objectives, identify process improvements, and create educational resources (i.e. videos, workflows, guides, webinars) to better enable customer success.

Hiring Salary Range

$65,224 to $82,466. This range represents the anticipated low and high end of the salary for this position and will be determined by factors including but not limited to: applicant's education, experience, knowledge, skills, and abilities, geographic location as well as internal equity and alignment with market data.

Perks/Benefits

• A highly competitive compensation package with generous benefits beginning first day of employment for Medical/Prescription Drug plans, HSA, Vision, Dental and Health Care FSA.
• 10 vacation days & 10 sick days accrued annually and 3 personal days
• 401K match, Life and AD&D, Employee Assistance programs, Group Legal, & more
• Wellness program with access to onsite gym and basketball court for associates
• Encouraged continued education with our tuition reimbursement program
• Financial and in-kind opportunities to engage with non-profits in your community
• Company match program for United Way donations
• Volunteer opportunities and in-kind drives for non-profits throughout the year
• Take breaks or brainstorm in our game room with ping pong & foosball
• Casual Dress Code

Ingram Content Group is a part of Ingram Industries Inc. and includes Ingram Book Group LLC, Ingram Publisher Services LLC, Lightning Source LLC, Ingram Library Services LLC, Tennessee Book Company LLC, Ingram Content Group UK Ltd. and Ingram Content Group Australia Pty Ltd.

• EOE-Race/Gender/Veterans/Disabled
• We participate in EVerify.
• EEO Poster in English
• EEO Poster in Spanish