Paid Media Account Lead

About the role

40 hrs/week

2-month contract, starting ASAP through the end of the year, with the possibility of extension

Hourly Rate: $65

Remote, but team is on the East Coast so working East Coast hours is a must

We're looking for a senior media strategist with public affairs or corporate communications experience to independently run paid media execution for a portfolio. This is not a client-facing role, but you'll own strategy development and campaign execution behind the scenes, working closely with the Account Lead who manages the client relationship directly.

What you'll do

• Independently run mid-spend campaigns from inception to completion
• Build data-backed media plans that align to client and campaign objectives, and prepare strategy and performance materials for the Account Lead to present
• Own end-to-end campaign implementation, including platform execution, optimization, analysis, and partner negotiation/contracting
• Collaborate with the Account Lead to ensure execution maps back to the high-level strategic approach
• Proactively identify and build processes that improve cross-team communication and execution
• Keep multiple high-stakes workstreams moving without heavy oversight

Qualifications

• 6-9 years in digital media strategy, planning, and direct-IO buying (agency background preferred)
• Track record running campaigns for corporate reputation, public affairs, and/or political clients
• Public affairs or corporate comms experience, ideally in DC or tech
• Strong analytical skills with hands-on experience in tools like GWI, Comscore, Datorama, Google Analytics, or Tableau
• Ability to pick up new platforms and proprietary tools quickly
• Expert-level Excel/Google Sheets for budgets and performance analysis
• Comfortable operating independently, thinking strategically, and solving problems without a client-facing safety net

Additional Information

• We Are Rosie provides strategic consulting and talent solutions for the marketing industry. We partner with more than 200 of the world’s biggest brands and agencies to help them solve unique marketing challenges with the best people, swiftly and at scale.
• Founded by former advertising executive Stephanie Nadi Olson in 2018, We Are Rosie is on a mission to redefine how marketing works, with an inclusive, human-centric approach that’s better for business and better for marketers.
• Our company has been recognized as an industry trailblazer and earned many accolades, including being named to the 2023 Global Top 100 Inspiring Workplaces, the Inc. 5000 2022, and Adweek’s Fastest Growing Agencies in 2021.