Amazon.com Services LLC
Direct employer career site

Principal Software Engineer, Amazon DSP (Demand-Side Platform) - Advertising

Pay
$200,100 – $311,200 per year
Location
New York, NY
Listed
Today

About the role

The forecasting and guidance team within Amazon Ads is looking for a Principal Engineer to lead the evolution of our agentic recommender systems. You will lead our efforts in leveraging AI to build model explainability, personalization, and enable advertiser experimentation.

As a Principal Engineer, you will be responsible for leading the evolution of our complex and business critical agentic forecasting and guidance systems. Our business sees hundreds of billions of ad requests daily, and customers have hundreds of settings that influence ad eligibility.

As customers setup advertising campaigns, your models and systems must return accurate, personalized, and explainable forecasts and recommendations in milliseconds across this scale of data. You will work across deep learning models and AI to deliver these capabilities. The scale of data, latency requirements, and high dimensionality of the problem space make this one of the most complex problems in advertising.

Advertising is undergoing a period of rapid change. Ad targeting is increasingly pivoting to an AI/agentic focus, requiring new forecasting capabilities. A PE will be continually asking "why do we do X this way? Does it still make sense?"

Customers rely on these forecasting models to determine how they allocate budgets to our advertising products and configure their advertising campaigns. Your agentic recommender systems will unlock personalized and interactive scenario analysis. You will work closely with applied scientists, software engineers, and product managers to lead the evolution of our product.

Key job responsibilities

As a Principal Software Engineer, you will

  • serve as a technical leader on our most demanding, cross-functional projects
  • advocate for expert knowledge in performance, scalability, enterprise system architecture, and engineering best practices
  • influence technical decisions across multiple teams
  • design forward looking technology that anticipates the needs of the evolving business

Basic Qualifications

  • 10+ years of non-internship professional software development experience
  • Knowledge of object-oriented design, data structures, and algorithms

Preferred Qualifications

  • Experience designing and building large-scale systems in a multi-tiered, distributed environment (Service Oriented Architecture)

Additional information

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If the country/region you're applying in isn't listed, please contact your Recruiting Partner.

Pay and benefits

The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave.

  • USA, CA, Palo Alto - 230,100.00 - 311,200.00 USD annually
  • USA, NY, New York - 220,100.00 - 297,700.00 USD annually
  • USA, WA, SEATTLE - 200,100.00 - 270,600.00 USD annually
Read the original posting

From Amazon.com Services LLC's careers page, first listed on Rolev.ai on November 9, 2026. Rolev.ai is not the employer.

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Common questions

What is the salary for the Principal Software Engineer, Amazon DSP (Demand-Side Platform) - Advertising role at Amazon.com Services LLC?

The Principal Software Engineer, Amazon DSP (Demand-Side Platform) - Advertising posting at Amazon.com Services LLC states compensation of $200,100 – $311,200 per year. Final pay may depend on location, experience, and interview evaluation on Amazon.com Services LLC's official career site.

Where is the Principal Software Engineer, Amazon DSP (Demand-Side Platform) - Advertising job at Amazon.com Services LLC located?

This Principal Software Engineer, Amazon DSP (Demand-Side Platform) - Advertising position at Amazon.com Services LLC is located in New York, NY. Always check Amazon.com Services LLC's application page for specific state eligibility or relocation policies.

How do I apply for the Principal Software Engineer, Amazon DSP (Demand-Side Platform) - Advertising position at Amazon.com Services LLC?

This listing links directly to Amazon.com Services LLC's application page. You can apply directly on Amazon.com Services LLC's site, or use Rolev.ai to check your resume fit, generate a zero-hallucination tailored resume and cover letter for this posting, and autofill the application form in 1 click with the Rolev.ai Chrome extension. You always review the form and press Submit yourself.