Product Director, Bladder Cancer Professional Promotion Marketing, Erda-iDRS

About the role

At Johnson & Johnson, we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity. Learn more at jnj.com.

As guided by Our Credo, Johnson & Johnson is responsible to our employees who work with us throughout the world. We provide an inclusive work environment where each person is considered as an individual. At Johnson & Johnson, we respect the diversity and dignity of our employees and recognize their merit.

• Job Function: Marketing
• Job Sub Function: Advertising & Promotions
• Job Category: Professional

All Job Posting Locations: Horsham, Pennsylvania, United States of America

About the role

Johnson & Johnson is recruiting for a Product Director, Bladder Cancer Professional Marketing, Erda-iDRS to be located in Horsham, PA.

Position Description

• Leads development of comprehensive marketing plans, including strategy, positioning, promotional campaigns and messaging, to achieve business goals and drive launch success
• Own the creation and optimization of promotional content and customer engagement tools, ensuring strong pull-through of key brand messages across all customer-facing channels
• Ensures strategies, marketing assets and tactical plans are developed and performed in close partnership with Global Commercial Strategy Organization, Sales, Sales Learning & Development, Medical Affairs, Precision Medicine, other key internal partners and the INLEXZO brand team
• Develop content with learning and development team for sales meetings and ongoing field development to support brand strategies
• Lead advisory boards, analytics, and market research to generate insights for marketing initiatives implementation & refinement in partnership with the insights and analytics team
• Lead, partner, share insights with business partners to ensure strong collaboration and ideation to develop and execute assets based on key insights.
• Ensure pull-through of portfolio and testing narrative into field assets
• Manage professional agency of record and other specialty agencies to implement HCP tactics
• Coordinate promotional activities with sales leadership and deliver strategic content for field meetings.
• Partner with legal, medical, regulatory & HCC to support team in approval of marketing materials.

Requirements

• A minimum Bachelor's degree is required; MBA or advanced degree in related field is helpful.
• A minimum of 7 years of relevant business experience, including pharmaceutical and healthcare knowledge
• A minimum 5 years' experience in Sales, Marketing, Managed Care Account Management, Pricing and/or related fields and/or experience in a qualified leadership development program
• Proven proficiencies in marketing, project management, and clear communication.
• Ability to travel up to 20%, which may include overnight and weekend travel.

Preferred

• People leadership experience
• Experience in oncology and/or Urology
• Previous sales experience
• Experience with product launch
• Demonstrated commitment to learning emerging technologies, such as AI, through exploration, iteration, and applying new tools over time

Additional information

Johnson and Johnson is committed to providing an interview process that is inclusive of our applicants' needs. If you are an individual with a disability and would like to request an accommodation, please email the Employee Health Support Center () or contact AskGS to be directed to your accommodation resource.

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Preferred Skills

Advertising, Brand Identity, Brand Positioning Strategy, Brand Reputation Management, Budget Management, Content Management, Customer Intelligence, Data Analysis, Design Mindset, Execution Focus, Financial Analysis, Interpersonal Influence, Marketing Campaign Management, Organizing, Performance Measurement, Public Relations (PR), Sales Promotions, Social Media Management, Tactical Planning, Technical Credibility