Product Manager, Ads Creative

About the Role

Assets are a critical part of how creative gets built at Netflix. We're making a significant investment in helping advertisers bring high-quality assets to our platform, from driving asset comprehension and holding a consistent quality bar to building the tools that help buyers meet that bar, whether by using what they already have, adapting something they've run before, or tailoring what they provide to our needs.

This product manager will own the asset experience end to end, making it fast, clear, and low-friction for any advertiser, through any channel, to go from a submitted asset to a fully formed creative that's ready to run.

This PM will

• Own the strategy and roadmap for creative assets across the advertiser journey, from submission through readiness for use in a creative
• Define and evolve the quality standards and requirements for assets, and make them clear and consistent for advertisers, partners, and internal teams
• Build tools that help buyers create, adapt, and improve assets to meet our quality bar, applying automation and generative AI where they unlock the most value
• Make asset issues easy to understand and resolve, with clear diagnostics and workflows that keep advertisers in control of their creative
• Define success metrics for your product area, using data and feedback to guide prioritization and continuous improvement
• Partner closely with engineering, design, ad operations, creative production, policy, and legal to deliver products that drive measurable advertiser and business outcomes
• We're seeking a candidate who has
• 7+ years of Product Management experience launching and scaling platform, tooling, or workflow products, ideally in media, content pipelines, or creative production
• Experience defining quality standards or requirements that multiple teams and external users depend on
• Experience building products that use automation, machine learning, or generative AI, with an understanding of their quality and trust considerations
• A track record of designing self-service experiences for external users that reduce friction and complexity
• Strategic judgment to own a clear, prioritized roadmap that ladders into the broader demand and ad business strategy, balancing foundational work with high-visibility impact
• Strong communication skills and a bias for clarity, impact, and simplicity, with the ability to engage stakeholders and build trust
• Proven ability to partner with engineering, design, data science and operations teams to drive alignment and deliver results
• Strong leadership qualities: curious, tenacious, proactive, data-driven and customer-centric
• Ads or creative production experience is a strong plus but not required

Generally, our compensation structure consists solely of an annual salary; we do not have bonuses. You choose each year how much of your compensation you want in salary versus stock options. To determine your personal top of market compensation, we rely on market indicators and consider your specific job family, background, skills, and experience to determine your compensation in the market range. The range for this role is $440,000.00 - $725,000.00.

Netflix provides comprehensive benefits including Health Plans, Mental Health support, a 401(k) Retirement Plan with employer match, Stock Option Program, Disability Programs, Health Savings and Flexible Spending Accounts, Family-forming benefits, and Life and Serious Injury Benefits. We also offer paid leave of absence programs. Full-time hourly employees accrue 35 days annually for paid time off to be used for vacation, holidays, and sick paid time off. Full-time salaried employees are immediately entitled to flexible time off. See more details about our Benefits here.

Netflix is a unique culture and environment.

Inclusion is a Netflix value and we strive to host a meaningful interview experience for all candidates. If you want an accommodation/adjustment for a disability or any other reason during the hiring process, please send a request to your recruiting partner.

We are an equal-opportunity employer and celebrate diversity, recognizing that diversity builds stronger teams. We approach diversity and inclusion seriously and thoughtfully.