Sales Director, Large Market - Central (OH, IN, KY, TN, WV, MO, AL, MS, LA)

About the Role

• We’re looking for an experienced sales executive to join our Large Market Employer team (5,000 - 20,000 employees) - a role focused on driving growth through direct engagement with some of the nation’s most influential employers. As an individual contributor, you’ll lead the full sales cycle: sourcing and developing opportunities, guiding customers through complex decisions, nurturing long-term relationships, and closing new employer partner deals.
• You’ll work hand-in-hand with a comprehensive support team spanning Consultant Relations, Sales Development, Marketing, and Ecosystem Partnerships - all aligned to help you unlock opportunities, expand reach, and accelerate deals to close. This is a unique opportunity to shape Color’s growth and product direction while bringing transformative cancer and condition care solutions to large employers nationwide.
• This territory includes: OH, IN, KY, TN, WV, MO, AL, MS, LA

How You'll Contribute

• Build and expand relationships with large employers (5,000 - 20,000 employees), driving new business and long-term partnerships.
• Identify, develop, and close opportunities across your territory - from initial outreach to signed agreements.
• Deliver compelling presentations that make the case for prioritizing comprehensive cancer and condition management in employer health strategies.
• Collaborate with internal teams across Consultant Relations, Marketing, Sales Development, and Ecosystem Partnerships to craft tailored proposals and close deals efficiently.
• Maintain an accurate and forward-looking sales forecast through rigorous analysis of market trends, pipeline health, and competitive dynamics.
• Consistently meet or exceed annual sales goals and performance targets.
• Share market insights and competitive intelligence with leadership to inform strategy, product evolution, and go-to-market approaches.
• Represent Color at industry events and conferences to build relationships and stay current on emerging trends and innovations.
• Partner with account management and customer success teams to ensure a smooth handoff, identify upsell and cross-sell opportunities, and strengthen client relationships post-sale.
• Demonstrates relentless follow-through and accountability in all stages of the sales cycle.

Our Ideal Candidate Will Have

• 7+ years of highly verticalized B2B sales focusing on large employers within the region
• Deep understanding of sales process and how to close complex deals in a highly competitive market
• Successful sales history and consistent 100% quota attainment for the past 3+ years closing deals valued at $1M+ to strategic accounts
• Knowledge of customer and reporting requirements
• Excellent cross-functional working skills
• Exceptional written and oral communication skills
• Must be willing and able to travel frequently, and sometimes with short notice
• College degree preferred, advanced degree a plus

What We Offer

• Competitive salary
• Comprehensive medical, dental, vision, life, and disability benefits
• 401k match
• Monthly phone and wifi stipend for employees, annual ergonomic stipend
• Generous vacation policy, paid holidays and company-wide recharge days
• Equal paid parental leave for birthing and non-birthing parents
• Free cancer screening and prevention resources for employees and their adult dependents

Nice to Have

• Significant past experience selling into employers and consultants in the Northeast territory.
• Rolodex of key consultants and employee benefits leaders in your territory

Addition Details

• Location: US-Based Remote - Preferred that candidates reside within this specific territory.
• Travel Requirement: 50%
• Base Salary Range: $170,000- $200,000/year

Pay and benefits

The actual base pay is dependent upon many factors, such as: work experience, market data, skills, geographic location, and business need. The base pay range is subject to change and may be modified in the future. This role may also be eligible for equity and benefits.