Sales Planner

About the role

The mission of The New York Times is to seek the truth and help people understand the world. That means independent journalism is at the heart of all we do as a company. It's why we have a world-renowned newsroom that sends journalists to report on the ground from nearly 160 countries. It's why we focus deeply on how our readers will experience our journalism, from print to audio to a world-class digital and app destination. And it's why our business strategy centers on making journalism so good that it's worth paying for.

About the role

The New York Times' Advertising team is looking for a Sales Planner who is a digital and integrated sales plan expert. You will oversee the pre-sale process and ensure quality service to our advertisers from reservations and media plan creation and occasional post-sale activity on print campaigns. This is a hybrid role based in our New York headquarters, reporting to the Senior Manager, Sales Planning. You can typically expect to be in the office 3 days per week.

About the Role

You will serve as the support for a dynamic digital and integrated sales organization for a pod of sales professionals. A large part of the work will develop digital and integrated media plans that lead to sales campaign success and renewal. You will become knowledgeable about the sales process and serve as a team liaison with advertising agencies and clients as well as with internal groups.

Responsibilities

• Guide logistical flow of pre- and post-digital and print ad campaigns, working on behalf of sales with other departments such as Research, Ad Ops, Sales Development, Ad Products and the Content Studio.
• Support development of RFP (Requests for Proposal) process using the full scope of NYT ad products that address the advertiser's needs and campaign goals for both print and digital.
• Build and revise media plans, check avails, reserve fixed placements and update associated fixed placement calendars. Enter final plans into online proposal systems such as Atlas and Media Visor, et al.
• Update Salesforce database throughout the sales process with necessary account information, including Opportunities, Call Reports, Rate Adjustments.
• Respond to servicing and information requests from team members and advertisers; work with multiple teams to gather information for customers, or to fulfill requests, such as tickets for events, comp subscriptions.
• Coordinate and schedule various meetings for accounts such as client tours, meetings and brainstorming meetings with internal support teams.
• Manage the digital process workflow from RFP to IO and liaise with key approval stakeholders in AdOps, Revenue Analytics, Legal, Ad Product, Research and Strategy.
• Understand the full suite of NYT products across all platforms and how to work with other New York Times Advertising departments, eg: Creative Strategy, T Brand Studio, Yield, Ad Operations/Campaign Management, Operations, etc.
• Demonstrate support and understanding of our value of journalistic independence and a strong commitment to our mission to seek the truth and help people understand the world.

Basic Qualifications

• BS/BA degree
• 2+ years media experience
• 2+ years of experience with Microsoft and Google Suite applications
• 2+ years of experience with Sales Force

Preferred Qualifications

• Experience working in an Advertising or Publication industry

• This position is represented by the NewsGuild of NY.
• REQ-020806

Additional Compensation and Benefits

For roles in the U.S., dependent on your role, you may be eligible for variable pay, such as an annual bonus and restricted stock. Benefits may include medical, dental and vision benefits, Flexible Spending Accounts (F.S.A.s), a company-matching 401(k) plan, employee stock purchase plan, paid vacation, paid sick days, paid parental leave, tuition reimbursement and professional development programs.

For roles outside of the U.S., information on benefits will be provided during the interview process.

The hourly rate of base pay for this role is

$39.64—$43.96 USD

Candidate Use of GenAI Tools

• We're excited to learn more about you and your experience. To keep our hiring process as fair and authentic as possible, we ask that you submit your own work and not use GenAI tools to generate substantive content during the application and interview process.
• If you're an engineering candidate, we'll let you know what specific GenAI tools you are permitted to use for your technical assessment.

• The New York Times Company is committed to being the world's best source of independent, reliable and quality journalism.
• To do so, we embrace a diverse workforce that has a broad range of backgrounds and experiences across our ranks, at all levels of the organization.
• We encourage people from all backgrounds to apply.

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