Search Engine Optimization Specialist
- Location
- Remote (US)
- Listed
- Yesterday
The Impact You Will Make
In this role, you will execute core SEO initiatives that support organic growth across Risepoint's university partner websites. You will focus on day-to-day optimization work including on-page improvements, website launches, content marketing, and technical SEO tasks and help to ensure partner sites are well-structured, search-aligned, and positioned to capture qualified organic demand.
You will be assigned to specific university partners and will work within established SEO/AEO strategies to implement recommendations, resolve issues, and support ongoing optimization efforts across a complex, multi-site environment. Your contributions will directly support improvements in organic visibility, traffic, and lead quality.
This role emphasizes execution excellence, attention to detail, and collaboration with managers and cross-functional teams to ensure SEO initiatives are delivered accurately and consistently.
What You Will Do
- Day-to-Day SEO Lead - Implement SEO/AEO recommendations across assigned university partner websites focusing on on-page optimization, website launches, content marketing, and technical SEO
- Content Auditing & Optimization - Conduct regular content audits to identify optimization opportunities, gaps in topical coverage, and alignment with real search demand
- On-Page SEO Implementation - Implement on-page SEO improvements, including metadata optimization, internal linking, content structure enhancements, and keyword alignment
- Technical SEO Support - Support technical SEO initiatives by identifying issues, validating fixes, and collaborating with engineering or platform teams as needed
- UX and Cross-Linking - Review parent.EDU properties managed by university partners to identify user experience improvements and internal cross-linking opportunities that help prospective online students more easily discover relevant programs on our website
- Performance Monitoring & Reporting - Monitor organic performance trends for assigned partners and support reporting on traffic, rankings, and leads
- Cross-Functional Collaboration - Collaborate with SEO managers and cross-functional partners to ensure recommendations are implemented accurately and on schedule
- Process & Documentation - Maintain documentation, workflows, and optimization standards to support consistent execution across a complex, multi-site portfolio
What Success Looks Like
- Assigned partner websites show sustained improvement in organic visibility, engagement, leads, applications, and enrollments that consistently meet or exceed forecasted annual goals
- Content ecosystems built for discoverability, where innovative strategies and tactics you've helped define, result in pages that perform across traditional search results, rich features, and AI-generated answers
- A culture of continuous learning and adaptability, where everyone is prepared to evolve their skills as search platforms, AI-driven discovery, and optimization techniques change
How Impact Will be Measured in the First Year
- Measurable improvements in organic visibility, engagement, leads, applications, and enrollments that meet or exceed 2026's forecasted goals for your assigned university partners
- Strong operational partnership with SEO managers and cross-functional teams, resulting in consistent delivery of SEO initiatives
- Quality of analysis and insights surfaced through content audits, UX reviews, and internal linking evaluations
Experience That Matters Most
- 2-4 years of hands-on SEO experience executing on-page, content, and technical SEO initiatives in a professional or agency environment across multiple websites or a large, complex site environment
- Proven ability to identify optimization opportunities and execute SEO recommendations that improve organic performance
- Strong written and verbal communication skills, with the ability to collaborate effectively with managers and cross-functional partners and clearly explain SEO recommendations and findings
- Familiarity with SEO performance measurement and reporting using common analytics and SEO platforms
Experience That's Great to Have
- Familiarity with SEO considerations for AI-driven, generative, or answer-based search experience
- Experience evaluating user experience and navigation to identify internal linking or discoverability opportunities
- Experience working in higher education, or similarly complex, multi-brand ecosystems
Risepoint is an equal-opportunity employer and supports a diverse and inclusive workforce.
About Risepoint
Risepoint is an education technology company that helps regional universities launch and grow online programs for modern learners. Risepoint supports more than 100 universities and colleges across five countries, with programs concentrated in high-demand fields including nursing, healthcare, teaching, business, technology, and public service.
Our suite of products and services supports the full student journey and each university's long-term goals. Together, we increase access to affordable education that delivers a strong return on investment for learners and meets employer and community needs. Learn more at risepoint.com.
From Risepoint's careers page, first listed on Rolev.ai on November 8, 2026. Rolev.ai is not the employer.
How Rolev.ai helps with this application
Rolev.ai is a job search and application tool for US job seekers. For this Search Engine Optimization Specialist role at Risepoint, it shows how your resume fits, tailors your resume to the posting, and prepares the application for you to review.
See how you fit
Openings from employer career sites are ranked against your whole resume—and searchable inside Claude, ChatGPT, and Cursor via Rolev.ai MCP.
Tailor without inventing
Every change to your resume is checked against your original. New experience goes in only with your yes—zero fabricated claims.
Draft the full kit
Tailored and Full Match resumes, role-specific cover letters, and answers to employer screening questions are prepared in seconds.
1-Click Extension Autofill
The Chrome extension fills the employer's Greenhouse, Workday, Lever, or Ashby form in 1 click. You review it and press Submit.
Common questions
Where is the Search Engine Optimization Specialist job at Risepoint located?
Yes, this Search Engine Optimization Specialist opening at Risepoint is listed as Remote (US). Always check Risepoint's application page for specific state eligibility or relocation policies.
How do I apply for the Search Engine Optimization Specialist position at Risepoint?
This listing links directly to Risepoint's Workday application page. You can apply directly on Risepoint's site, or use Rolev.ai to check your resume fit, generate a zero-hallucination tailored resume and cover letter for this posting, and autofill the Workday application form in 1 click with the Rolev.ai Chrome extension. You always review the form and press Submit yourself.