Senior Manager, Media

About the role

Please Note: This role requires the ability to work on site 3 days per week per company policy.

The annual salary range for this position in New York is $150,000-170,000.

The World Economic Forum, committed to improving the state of the world, is the international organization for public-private cooperation. The Forum engages foremost political, business, cultural and other leaders of society to shape global, regional and industry agendas.

Why we are recruiting

You will join a leading international communications team responsible for conveying the Forum's mission and messages and engaging global audiences in its work. The Senior Media Manager will strengthen awareness, understanding and coverage of the Forum's initiatives, research and impact across the United States, with a particular focus on technology, AI and related sectors.

Reporting Lines & Interactions

Based in the Forum's New York office, you will report to the Head of Media in the U.S. and work closely with colleagues in Geneva and the Forum's San Francisco Bay Area office. You will support West Coast initiatives centred on technology, AI, sustainability, urban planning and advanced manufacturing, including work connected to the Centre for Advanced Manufacturing and the Urban Transformation Centre. You will also contribute to the Media Content Team, lead media engagement for the Centre for Financial & Monetary Systems, and work with Forum Centres, partners, spokespeople, suppliers and external media.

The role requires approximately 25% travel, primarily to San Francisco and occasionally to Forum headquarters in Geneva.

Breakdown of main responsibilities

• 40% Media strategy, relationships and stakeholder engagement
• 30% Media content, campaigns and event delivery
• 20% Media monitoring, analysis and planning
• 10% Coordination, administration and digital tools

The successful candidate will be assessed on

• Advising on and delivering media strategies that grow the Forum's impact in the U.S. and globally, including technology, AI, sustainability, financial and institutional priorities, with an ambition to increase interviews and coverage.
• Developing proactive storylines, messages and pitching strategies; identifying appropriate spokespeople; and translating complex Forum work into clear, newsworthy narratives.
• Maintaining and expanding relationships with regional, national and international media, including mainstream outlets, trade press, broadcasters, digital publishers, media influencers and technology journalists, with particular attention to the Silicon Valley and wider Bay Area ecosystem.
• Developing and managing media partnerships with broadcasters, print and digital outlets for Forum events, research and campaigns, and coordinating Forum activities with media and relevant constituents.
• Leading high-quality media content such as press releases, media advisories, media kits, newsletters, press-conference structures and opinion pieces around Forum milestones and research
• Managing interview requests and media enquiries; maintaining a media database mapped to Forum topics including technology, AI, urban governance, sustainability, energy, environment and finance.
• Preparing regular media analysis and monitoring U.S. coverage from New York to San Francisco, using insight to inform the Media Engagement team and Forum leadership.
• Using media monitoring, analytics and digital marketing tools-including CMS, Mailchimp, Salesforce Marketing Cloud or equivalent platforms-to support distribution, campaigns and decision-making.

Preferred Requirements and Experience

• Master's degree in journalism, communications, international relations or a related field, or equivalent professional experience.
• 8+ years of relevant experience in media relations, public relations, communications, journalism, research or a similar field, ideally in an international or mission-led organization.
• Established media network and strong knowledge of the U.S. media landscape, particularly technology, AI, business and innovation media and journalists in Silicon Valley, San Francisco and other major U.S. markets.
• Excellent knowledge of current affairs and the evolving media environment, with the judgement to identify relevant opportunities and manage reputational sensitivities.
• Outstanding written and verbal English; additional languages are an advantage. Strong organizational, project-management and digital skills.
• A proactive, collaborative and quick-learning professional who demonstrates maturity, flexibility, sound judgement and the ability to work under pressure across multiple priorities.