SEO, GEO & Content Optimization Manager
- Location
- New York, NY · On-site
- Job type
- Full-time
- Level
- Director
- Experience
- 3+ years
- Listed
- 23 days ago
Skills & highlights for this role
- Semrush
- GA4
- on-page SEO
- search intent analysis
- schema markup
Also useful
- Ahrefs
- Moz
- Screaming Frog
- Qualified
The Role
We are looking for an SEO, GEO & Content Optimization Manager who blends analytical rigor with strong content instincts. You will identify topics that bring in qualified traffic, build a GEO strategy that ensures our content is preferred over competitors in AI-generated answer engines, and guide content creation that supports these insights.
Responsibilities
Seo Research & Intent Analysis
- Conduct keyword, topic, and intent research using Semrush.
- Identify high-value terms that drive qualified traffic and conversions.
- Map competitive rankings to find gaps and opportunities.
- Recommend content priorities, updates, and areas for refinement.
Geo (Generated Experience Optimization)
- Build and own DDN's GEO strategy and framework.
- Optimize content for discoverability within AI-generated answer engines (ChatGPT, Perplexity, Gemini, Claude, etc.).
- Implement structured content, schema markup, and Q&A formats optimized for AI retrieval.
- Partner with PMM and content teams to create GEO-ready content.
Content Optimization
- Improve clarity, structure, and digital performance of existing content, including solutions, products, blogs, FAQs, and resources.
- Rewrite or refine content based on search intent and GEO insights.
- Ensure consistency and discoverability across high-impact pages.
Page-level Content Improvements
- Recommend targeted updates for high-value pages based on analytics and search intent.
- Partner with the web team to implement changes without owning full-site UX.
- Focus on iterative, insight-driven enhancements.
Web Chat Experience
- Update and refine chat playbooks using Qualified.
- Improve engagement, routing, segmentation, and meeting conversion.
- Align chat experiences with SEO/GEO-driven content priorities.
Systems, Reporting & Continuous Improvement
- Own SEO/GEO reporting using Semrush (required), GA4, and related tools.
- Track rankings, organic traffic, GEO visibility, page performance, and content health.
- Build dashboards and deliver clear, actionable recommendations.
- Create a continuous improvement roadmap shaped by analytics and competitive intelligence.
Qualifications
- 3-5+ years of experience in SEO, content optimization, or digital content strategy.
- Hands-on expertise with Semrush (required) and GA4; familiarity with Ahrefs, Moz, and Screaming Frog is a plus.
- Strong understanding of search intent, metadata, content structure, and on-page SEO.
- Strong writing and editing skills with a focus on content clarity and performance.
- Familiarity with AI-based search optimization (GEO) or an eagerness to learn.
- Experience refining chat playbooks, with Qualified preferred.
- Analytical, organized, and able to turn insights into prioritized recommendations.
- Collaborative and comfortable working across digital, content, PMM, and demand generation teams.
From DDN's careers page, first listed on Rolev.ai on October 17, 2026. Rolev.ai is not the employer.
How Rolev.ai helps with this application
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Common questions
Where is the SEO, GEO & Content Optimization Manager job at DDN located?
This SEO, GEO & Content Optimization Manager position at DDN is located in New York, NY (On-site). Always check DDN's application page for specific state eligibility or relocation policies.
What qualifications are required for SEO, GEO & Content Optimization Manager at DDN?
For the SEO, GEO & Content Optimization Manager role, DDN highlights 3+ years of relevant experience; experience with Semrush, GA4, on-page SEO, search intent analysis, schema markup. Rolev.ai can score your existing resume against these requirements and show any skill gaps before you apply.
How do I apply for the SEO, GEO & Content Optimization Manager position at DDN?
This listing links directly to DDN's Ashby application page. You can apply directly on DDN's site, or use Rolev.ai to check your resume fit, generate a zero-hallucination tailored resume and cover letter for this posting, and autofill the Ashby application form in 1 click with the Rolev.ai Chrome extension. You always review the form and press Submit yourself.