SpikedAde Brand Ambassador Part-Time

About the role

Inspira Marketing is looking for outgoing, well-connected, 21+ year old college students to help launch SpikedAde in the town(s) local to your school (reference list below). You'll be the brand's go-to person there. As a Brand Ambassador, you'll work alongside the local commercial sales team to build excitement around the brand, support activations at participating bars and restaurants, and bring your 21+ network out to experience SpikedAde.

This is a contractual temporary assignment anticipated to run from January through May 2027, with the potential to extend beyond the spring based on program needs. If you're 21+, enrolled at one of the colleges listed below, plugged into campus town life, and comfortable walking into a bar and starting a conversation, this one's for you.

Must be currently enrolled in one of following colleges

University of Alabama, AL, University of Michigan, MI, Syracuse, NY, Arizona State, AZ, NC State University, NC, University of Tennessee, TN, Boston College, MA, University of Nebraska, NE, UC Berkeley, CA, University of Colorado, CO, Ohio State, OH, UCLA, CA,FSU, FL, Ole Miss, MS, UMass Amherst, MA, University of Georgia, GA, Oregon State, OR, Univ. of Washington, WA, UGA, GA, Rutgers, NJ, USF, FL, University of Kentucky, KY, San Diego State University, CA, UT Austin, TX, LSU, LA, SMU, TX, UVA, VA, University of Maryland, MD, University of South Carolina, SC, University of Wisconsin, WI

Job responsibilities will include but are not limited to

• Host brand moments and events in the bars and restaurants set by the Market Development Specialist.
• Create and post properly FTC-disclosed, brand approved content on your own channels before, during and after activations, within brand, industry, and legal guidelines, and follow and engage with SpikedAde's channels.
• Attend and satisfactorily complete legal, responsible advertising, marketing, promotion, and compliance training conducted by the brand and/or its partners prior to conducting any brand related activities and thereafter as requested or required. Attend and satisfactorily complete TIPS or other alcohol service awareness training.
• Know and maintain knowledge and awareness of on-campus or university rules and regulations that may impact the agreement and inform the brand of any new or changed rules and regulations.
• Be the go-to advocate for SpikedAde in your community, building excitement around the brand and connecting with your 21+ network.
• Work alongside the local commercial sales team to execute SpikedAde activations at bars and restaurants, engaging with consumers, creating a fun, welcoming experience that keeps people coming back.
• Get the word out ahead of upcoming activations through your personal and social networks, encouraging 21+ friends and connections to come out and experience SpikedAde.
• Manage branded swag and activation materials, including preparation, setup, breakdown and inventory tracking.
• Build positive relationships with participating account staff and help encourage repeat visits beyond individual events.
• Stay plugged into what's happening in and around town, identifying local events, potential partnerships and other opportunities for SpikedAde to show up in the community.
• Complete timely post-activation recaps, including attendance, interactions, samples (where legal), photos, consumer feedback, market observations and expenses, to help inform future activations.
• Follow all applicable laws, industry and brand responsible alcohol marketing guidelines, company policies and university rules and regulations while representing SpikedAde.

Qualifications & Requirements

• 21+ only, with a government-issued ID.
• Currently enrolled at one of the program colleges or universities listed above.
• Well-connected on campus, with an active social network and involvement in student organizations, and events or the local community.
• Active, influential on social media and comfortable creating content on Instagram and TikTok.
• Dependable, punctual, organized; can work alone or on a team.
• Outgoing, personable and confident striking up conversations with new people, especially in busy bar and restaurant environments.
• Reliable, organized and able to manage your schedule and responsibilities independently.
• Professional and responsible when representing SpikedAde, both in person and online.
• Available nights and weekends, as most activations will take place Thursday-Sunday evenings.
• Not an NCAA student-athlete or otherwise subject to NCAA rules and regulations, in an "NCAA/University-adjacent" role such as band, cheer, athletic team support, mascot, or a university employee.
• Must not simultaneously represent or promote competing beverage alcohol brands
• Authorized to work in the United States, including off-campus employment where applicable.

Additional Information

Although the assignment requires active promotion of a beverage alcohol brand, consumption of the brand while actively engaged on its behalf is neither expected nor permitted.

The assignment requires an absolute commitment to promoting only the responsible consumption and enjoyment of beverage alcohol products, and solely by individuals aged 21+ who choose to do so. Promoting, suggesting, or condoning irresponsible and/or underage consumption of beverage alcohol is absolutely forbidden.

As a contractor the monthly pay range is $500-$600, contingent upon completion of mutually agreed upon deliverables. The ranges are dependent on market activation schedule and program expectations, and subjected to applicable law. Ambassadors are measured on 21+ adults reached, attendance, posts and return visits to the accounts.

Additional benefits include

• Performance-based incentives
• Exclusive SpikedAde apparel and branded merchandise
• Hands-on experience in brand marketing, event execution, and leadership
• Opportunities to connect and network with industry professionals
• Potential consideration for future career opportunities