Wal-Mart
Direct Workday career site

(USA) Director, Creative Strategy

Pay
$132,000 – $264,000 per year
Location
Creative Hub, LA
Listed
Today

Role summary

The Director, Creative Strategy is a senior strategic leader responsible for shaping brand and creative strategy across Walmart's private brands and high-priority enterprise brand initiatives. This person will take undefined asks and determine the underlying challenge, the role strategy should play, and the best approach to move the work forward.

They will apply a broad strategic toolkit across a range of needs, adapting the process and output to each challenge. The ideal candidate brings structure to complexity, clarity to teams, and sound judgment about when to lead the work, guide others, or create the frameworks that enable teams to succeed.

What you'll do

  • Lead creative strategy across our portfolio of private brands, including new and developing brands.
  • Own complex, high-priority enterprise brand initiatives spanning multiple brands, stakeholders, agencies, and customer experiences.
  • Determine the right role for strategy on each project, including the appropriate scope, approach, process, and outputs.
  • Apply a broad strategic toolkit across brand, customer experience, communications, campaigns, and other emerging business challenges.
  • Provide executive-ready strategic counsel and recommendations to leaders across Marketing, Product, Merchandising, and more.
  • Build trusted relationships with senior cross-functional partners, facilitate alignment, influence decisions, and maintain momentum across concurrent workstreams.
  • Lead and develop strategists, strengthening their strategic judgment, storytelling, stakeholder leadership, and creative partnership.

What you'll bring

  • 10+ years of experience in Creative and/or Brand Strategy at an advertising agency, brand, or in-house creative organization.
  • Broad strategic range across brand positioning, architecture, customer experience, and campaign development.
  • Strong problem-solving skills, with the ability to identify the underlying challenge, connect disparate inputs, and create a clear path forward.
  • Experience guiding creative work from brief through development and production, with sound judgment about what strengthens the work.
  • Executive-level communication, presentation, and facilitation skills, with the ability to simplify complexity, build alignment, and influence senior stakeholders.
  • People leadership experience, including coaching and developing strategy talent.
  • Fluency in qualitative and quantitative research, cultural trends, and campaign performance.

Pay and benefits

At Walmart, we offer competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet. Health benefits include medical, vision and dental coverage. Financial benefits include 401(k), stock purchase and company-paid life insurance. Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting. Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more.

You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes. The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable.

Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart.

Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms.

For information about benefits and eligibility, see One.Walmart.

The annual salary range for this position is $132,000.00 - $264,000.00

Additional compensation includes annual or quarterly performance bonuses.

Additional compensation for certain positions may also include

  • Stock

Minimum Qualifications

  • Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications.
  • Bachelor's degree in Design, Marketing, Creative Writing, Advertising, Fine Arts, or related field and 7 years' experience leading creative teams OR 9 years' experience leading creative teams.

Preferred Qualifications

Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications.

Managing Brand Initiatives for Product Launches, Managing Budgets, Including Budget Forecasting and Reporting Financials, Managing cross-functional teams in a retail creative environment, Managing large scale interactive campaigns in an online creative or related digital field, Managing Vendor Contracts and Relationships, Working for or with creative agencies

Primary Location

5404 Jandy Pl, Los Angeles, CA 90066-7006, United States of America

About the team

Walmart Creative is the in-house creative agency for Walmart. We develop breakthrough ideas and distinctive design systems that drive business objectives and keep our brand relevant in culture. We use creativity to win hearts, minds, and wallets. As Walmart's internal creative agency of record, we focus on the customer experience across channels, categories, brands, and campaigns. We use human truths and customer insights to build integrated creative solutions that grow the brand and the business through advertising, brand acts, and customer experiences.

Read the original posting

From Wal-Mart's careers page, first listed on Rolev.ai on November 10, 2026. Rolev.ai is not the employer.

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Common questions

What is the salary for the (USA) Director, Creative Strategy role at Wal-Mart?

The (USA) Director, Creative Strategy posting at Wal-Mart states compensation of $132,000 – $264,000 per year. Final pay may depend on location, experience, and interview evaluation on Wal-Mart's official career site.

Where is the (USA) Director, Creative Strategy job at Wal-Mart located?

This (USA) Director, Creative Strategy position at Wal-Mart is located in Creative Hub, LA. Always check Wal-Mart's application page for specific state eligibility or relocation policies.

How do I apply for the (USA) Director, Creative Strategy position at Wal-Mart?

This listing links directly to Wal-Mart's Workday application page. You can apply directly on Wal-Mart's site, or use Rolev.ai to check your resume fit, generate a zero-hallucination tailored resume and cover letter for this posting, and autofill the Workday application form in 1 click with the Rolev.ai Chrome extension. You always review the form and press Submit yourself.