(USA) Senior Manager, Marketing Operations
- Pay
- $117,000 – $234,000 per year
- Location
- (USA) San Bruno - 850 Cherry CA San Bruno Hom…
- Listed
- 2 days ago
Role summary
The Marketing Operations Sr. Manager, MarTech & Tools will lead the strategy, governance, and optimization of Walmart Connect's Marketing Technology ecosystem. This role is responsible for developing the MarTech roadmap, identifying opportunities to leverage AI and automation, and ensuring marketing platforms enable scalable, efficient, and data-driven execution across the organization.
As a strategic partner to Marketing, Product, Engineering, Data, IT, Security, and Procurement, this leader will evaluate technology investments, establish governance and prioritization frameworks, and drive adoption of capabilities that improve marketing effectiveness and operational efficiency.
What you'll do
- Lead Marketing Technology strategy, governance, and roadmap development aligned to Walmart Connect's business priorities and future growth.
- Define and optimize the Marketing Technology ecosystem, including governance, prioritization, adoption, utilization, and ROI frameworks.
- Lead Marketing's AI enablement and automation strategy, identifying, piloting, and scaling solutions that improve productivity and ways of working.
- Partner across Product, Engineering, Data, IT, Security, Procurement, and Marketing to align technology priorities, investments, and platform capabilities.
- Drive platform optimization, adoption, change management, and continuous improvement.
- Evaluate emerging technologies and recommend investments that strengthen Marketing capabilities, scalability, interoperability, automation, and operational efficiency.
What you'll bring
- Bachelor's degree in Marketing, Communications, Technology, or related field.
- 10+ years of experience in MarTech, Marketing Operations, or technology strategy; retail, eCommerce, media, or technology preferred.
- Proven experience managing and optimizing marketing technology ecosystems.
- Strong AI, automation, and emerging technology experience.
- Experience with marketing analytics, large datasets, and data-driven decision-making.
- Strong project management and prioritization skills.
- Excellent cross-functional communication and collaboration skills.
- Experience with marketing automation platforms such as Adobe Campaign or Salesforce Marketing Cloud.
- Experience with analytics platforms such as Google or Adobe Analytics.
- Experience with project management platforms such as Airtable.
Pay and benefits
At Walmart, we offer competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet. Health benefits include medical, vision and dental coverage. Financial benefits include 401(k), stock purchase and company-paid life insurance. Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting. Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more.
You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes. The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable.
Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart.
Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms.
For information about benefits and eligibility, see One.Walmart.
The annual salary range for this position is $117,000.00 - $234,000.00
Additional compensation includes annual or quarterly performance bonuses.
Additional compensation for certain positions may also include
- Stock
Minimum Qualifications
- Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications.
- Bachelor's degree in Business, Marketing, or related field and 2 years' experience in marketing operations, business management, or related field OR 4 years' experience in marketing operations, business management, or related field.
- 2 years' experience in strategic sourcing and procurement.
Preferred Qualifications
- Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications.
- Leading cross-functional projects, Marketing or advertising agency management
Primary Location
850 Cherry Ave, San Bruno, CA 94066-3031, United States of America
About the team
The Marketing Operations team serves as the operational backbone for Walmart Marketing, enabling scalable and efficient execution across the organization. By designing governance, operating models, portfolio management, technology, automation, and AI frameworks, the team ensures consistent and effective workflows. They provide essential tools and capabilities that empower Marketing teams to deliver results with precision.
Focused on process improvement, vendor management, and data-driven decision making, the team collaborates cross-functionally to optimize performance and drive organizational excellence in alignment with business priorities.
Equal opportunity and legal notices
Walmart and its subsidiaries are committed to maintaining a drug-free workplace and has a no tolerance policy regarding the use of illegal drugs and alcohol on the job. This policy applies to all employees and aims to create a safe and productive work environment.
From Wal-Mart's careers page, first listed on Rolev.ai on November 8, 2026. Rolev.ai is not the employer.
How Rolev.ai helps with this application
Rolev.ai is a job search and application tool for US job seekers. For this (USA) Senior Manager, Marketing Operations role at Wal-Mart, it shows how your resume fits, tailors your resume to the posting, and prepares the application for you to review.
See how you fit
Openings from employer career sites are ranked against your whole resume—and searchable inside Claude, ChatGPT, and Cursor via Rolev.ai MCP.
Tailor without inventing
Every change to your resume is checked against your original. New experience goes in only with your yes—zero fabricated claims.
Draft the full kit
Tailored and Full Match resumes, role-specific cover letters, and answers to employer screening questions are prepared in seconds.
1-Click Extension Autofill
The Chrome extension fills the employer's Greenhouse, Workday, Lever, or Ashby form in 1 click. You review it and press Submit.
Common questions
What is the salary for the (USA) Senior Manager, Marketing Operations role at Wal-Mart?
The (USA) Senior Manager, Marketing Operations posting at Wal-Mart states compensation of $117,000 – $234,000 per year. Final pay may depend on location, experience, and interview evaluation on Wal-Mart's official career site.
Where is the (USA) Senior Manager, Marketing Operations job at Wal-Mart located?
This (USA) Senior Manager, Marketing Operations position at Wal-Mart is located in (USA) San Bruno - 850 Cherry CA San Bruno Hom…. Always check Wal-Mart's application page for specific state eligibility or relocation policies.
How do I apply for the (USA) Senior Manager, Marketing Operations position at Wal-Mart?
This listing links directly to Wal-Mart's Workday application page. You can apply directly on Wal-Mart's site, or use Rolev.ai to check your resume fit, generate a zero-hallucination tailored resume and cover letter for this posting, and autofill the Workday application form in 1 click with the Rolev.ai Chrome extension. You always review the form and press Submit yourself.