Video & Podcast Lead

About the role

Streaming TV is no longer just a brand awareness channel. It’s becoming a core part of the performance marketing mix, alongside search and social. Vibe.co is building the platform that makes TV work like the rest of the acquisition stack: targeted, measurable, and optimized for results.

Vibe.co is an Audience First Streaming TV Advertising platform that gives marketers the tools to reach the right audiences, optimize campaigns in real time, and understand what’s actually driving business outcomes. With hyper-targeted segmentation, AI-powered recommendations, real-time optimization, and incrementality measurement, Vibe brings the precision and accountability of digital advertising to the biggest screen in the house.

Today, more than 12,000 brands use Vibe.co to reach 120 million+ households. And in August 2026, Vibe.co became a Walmart company, opening up a new chapter for the business and the industry. With Walmart’s first-party data and purchase signals now part of the Vibe platform, advertisers can connect TV advertising to real-world transactions and measure the impact of CTV with a level of precision previously associated with platforms like Google and Meta.

This is a unique moment to join Vibe. With Walmart’s scale, data, and reach behind us, we’re building the next generation of TV advertising and creating a more measurable, performance-driven future for the channel.

About the Role

Vibe sells TV. Our own content should be worth watching. Today we reach marketers through out-of-home, LinkedIn, creators and the podcasts and newsletters they already follow. The next step is a show of our own and a long-form video library that founders and growth marketers seek out, not scroll past. As Video & Podcast Lead, you’ll launch Vibe’s podcast and own every long-form video we make.

You’ll decide the format, book the guests, run production and grow the audience, then turn every episode and film into clips that feed our social, sales and thought leadership programs.

Three reasons someone great would want this job: you’ll start a show from a blank page with real budget behind it, you’ll have access to the operators running some of the fastest-growing brands in ecommerce, and you’ll build the production engine yourself, with AI, instead of inheriting someone else’s.

What You’ll Do

Launch and run Vibe’s podcast

• Define the show: format, host, cadence and the editorial line that makes it worth a growth marketer’s commute
• Book guests from our customers, partners and the Walmart Connect ecosystem, and run the interviews or prep the host who does
• Own distribution and growth across YouTube, Spotify and Apple, and grow the audience episode over episode

Own long-form video

• Launch and grow Vibe’s YouTube channel, with a distinct look and voice that makes it worth subscribing to, and build its video series: customer stories, product deep dives, event content and executive conversations
• Turn every long-form piece into short clips for LinkedIn, our executive thought leadership program and Sales
• Partner with our creative agency, designers and product marketing so every launch has a story on screen

Build the production engine

• Produce hands-on when it’s fastest, and direct freelancers and agencies when it isn’t
• Build a repeatable pipeline for editing, transcripts, clipping and publishing, with AI doing the heavy lifting
• Set the quality bar and keep it as volume grows

Prove it works

• Own the numbers: downloads, subscribers, watch time and the pipeline our content influences
• Decide what to double down on and what to kill, based on what the audience actually watches

What You Need

• 8+ years producing video or podcast content for a brand, media company or creator
• You’ve launched or grown a show, and you can share its numbers
• Strong editorial judgment: you know what makes a guest, a question and a cut worth keeping
• Hands-on production skills across shooting, editing and audio, in tools like Premiere, Final Cut or Descript
• You build with AI yourself, with specific examples of what it changed in your work

Nice to Haves

• Experience making content for marketers, founders or B2B audiences
• Comfortable on camera or behind the mic
• A network across DTC, ecommerce or ad tech

What We Offer

For candidates based in New York, NY, base pay for this role is $95,000-$180,000

At Vibe, we want you to build something, own something, and grow fast. Here’s how we back that up:

• Variable pay - Based on real Vibe business goals.
• Hybrid flexibility - We're in NYC's Flatiron District and our team is in 3x a week!
• Full health coverage - Comprehensive medical, dental, and vision insurance.
• 401(k) with matching - We invest in your future, not just your output.
• Unlimited PTO - Take the time you need. We measure results, not hours.
• Parental leave - Paid leave for all parents.
• Annual offsite - The whole team, once a year, somewhere worth the trip.

Our Interview Process

We respect your time. Here’s exactly what to expect - no surprises, no ghosting.

• Recruiter screen - 30 min. We’ll share context; you’ll share yours.
• Manager interview - Meet the person you’d work with directly.
• Take-home assignment + live debrief - A real problem, not a trick. We’ll work through it together.
• Calibration interview - A senior leader joins to ensure we’re holding a consistent, high bar.
• Reference checks - Two calls, handled with discretion.
• Offer - Fast. We don’t let good decisions sit.