Visual Merchandising & Product Coordinator

Position Summary

The Visual Merchandising & Product Coordinator supports visual merchandising execution, product development coordination, and retail brand presentation across Coca-Cola Retail Stores, eCommerce, new store concepts and International Stores.

Reporting to the Director of Retail Merchandising, this role partners with Buying, Product Development, Marketing, and Retail Operations to ensure products are launched successfully, presented impactfully, and aligned with brand standards across both physical and digital channels.

The ideal candidate is collaborative, detail-oriented, creatively driven, and highly organized, with a passion for retail storytelling, product presentation, and delivering exceptional brand experiences both in-store and online.

Key Responsibilities

Visual Merchandising

• Responsible for conceptualizing product presentations and visual displays that drive conversion and maximize sales.
• Ensure execution of merchandising direction and product displays through communication, collaboration, and coaching of in-store visual teams.
• Develop and maintain all visual communication and training materials for store teams. Create planograms, adjacency plans, floor sets, and visual merchandising playbooks.
• Coordinate seasonal sets, product launches, promotional displays, and store visual updates.
• Conduct store walkthroughs to ensure consistent execution of brand standards.
• Travel as needed to Coca-Cola retail locations to support store teams, execute visual merchandising initiatives, and ensure consistent brand presentation.
• Partner with Planning and Operations teams on SKU-to-fixture planning, product transitions, and merchandising strategies.
• Coordinate and source visual merchandising fixtures, signage, and display elements with vendors and internal partners. Responsible for supplier quotes, purchase orders, installations and visual merchandising expenditures. Manage project timelines, budgets and ensure deadlines are met.

Product Coordination

• Support product development projects from concept through launch by tracking timelines, approvals, sample management, and following up on key deliverables.
• Maintain product development trackers and seasonal assortment decks.
• Coordinate cross-functional meetings, document action items, and follow up to ensure timely project completion.
• Assist with assortment reviews, launch readiness, and seasonal product introductions.

eCommerce & Digital Merchandising

• Support eCommerce photo shoots through sample management and product preparation.
• Provide input on product styling and presentation to ensure a consistent brand experience across retail and digital channels.
• Identify opportunities to enhance ecommerce product presentation and customer experience.

Qualifications & Experience

• Bachelor's degree in Merchandising, Marketing, Retail Management, Design, Business, or related field, or equivalent experience.
• 5+ years of experience in visual merchandising, retail merchandising/product development.
• Strong organizational, communication, and project management skills.
• Demonstrated ability to influence, guide and develop others.
• Experience with Adobe Illustrator, Photoshop and Planogram software
• Proficiency in Microsoft Office Suite (Excel, PowerPoint, Outlook, Teams).
• Comfortable utilizing digital tools and emerging AI technologies to drive efficiency, support collaboration, and enhance visual merchandising and project execution.
• Ability to manage multiple priorities in a fast-paced retail environment.

Additional information

The Coca-Cola Company will not offer sponsorship for employment status (including, but not limited to, H1-B visa status and other employment-based nonimmigrant visas) for this position. Accordingly, all applicants must be currently authorized to work in the United States on a full-time basis and must not require The Coca-Cola Company's sponsorship to continue to work legally in the United States.

Pay Range

United States: 77,600 - 90,500 USD

Base pay offered may vary depending on geography, job-related knowledge, skills, and experience. A full range of medical, financial, and/or other benefits, dependent on the position, is offered.

Annual Incentive Reference Value Percentage: 7.5

Annual Incentive reference value is a market-based competitive value for your role. It falls in the middle of the range for your role, indicating performance at target.

• Location(s): United States of America
• City/Cities: Atlanta
• Travel Required: 00% - 25%
• Relocation Provided: No
• Job Posting End Date: November 10, 2026

Our Purpose and Growth Culture

We are taking deliberate action to nurture an inclusive culture that is grounded in our company purpose, to refresh the world and make a difference. We act with a growth mindset, take an expansive approach to what's possible and believe in continuous learning to improve our business and ourselves. We focus on four key behaviors - curious, empowered, inclusive and agile - and value how we work as much as what we achieve.

We believe that our culture is one of the reasons our company continues to thrive after 130+ years. Visit Our Purpose and Vision to learn more about these behaviors and how you can bring them to life in your next role at Coca-Cola.