VP/Director of Marketing & Media
- Location
- Brookline, MA
- Listed
- Today
About the role
- The VP/ Director of Marketing & Media will be responsible for implementing and tracking marketing programs for locations in the corporate and franchise structure. This will require a thorough understanding of our business and marketing strategy, good communication with restaurant staff, vendors, and the community, and the ability to project-manage and problem solve in a fast-paced entrepreneurial environment.
- The role is responsible for the activation of both national and local marketing strategies and tactics for all locations in a given market with the aim of growing system sales and brand recognition.
- Oversee integration of a new brand identity project
- Develop and execute the social media and marketing elements of the groups marketing programs and promotions. Collaborate with other internal groups; Legal, PR, creative and design teams.
- Develop and execute a plan to optimize cross channel social communications strategy to grow market share
- Manage and co-ordinate the company website, SEO and other related items.
- Develop and manage marketing and promotional content for both the corporate and franchise new location openings.
- Attend exhibitions and conferences and other marketing and promotional events.
- Report to director of operations and other senior management in close coordination with general managers, kitchen managers, and assistant managers
Qualifications & Requirements
- 5 years prior marketing or publicity experience in the restaurant/hospitality industry.
- Marketing or Communication degree preferred or related field.
- Excellent verbal and written communication skills (phone, email, face-to-face) as well as being friendly and amicable.
- Detail-oriented, organized, a high sense of urgency, and track record of managing multiple projects/priorities to desired results.
- Promotional Activity and Brand Management skills.
- Understand and communicate marketing strategy and objectives to restaurant management and staff.
- Plan and execute marketing events in coordination with restaurant and event management.
- High level of creativity and ability to follow company protocol and processes.
- Demonstrate true hospitality, excellence, and professionalism.
- Demonstrate individual responsibility and accountability as well as valuing collaboration and teamwork.
Additional Information
- Salary based on experience and or aptitude.
- We offer a comprehensive benefits package
About the Company
We are an exciting high end bar and restaurant concept based in MA, with locations across the United States. We are currently expanding both our corporate and franchise footprint nationally. We are looking for a highly qualified and experienced VP or Director of Marketing & Media to join our growing team.
From Waxy's's careers page, first listed on Rolev.ai on November 12, 2026. Rolev.ai is not the employer.
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Common questions
Where is the VP/Director of Marketing & Media job at Waxy's located?
This VP/Director of Marketing & Media position at Waxy's is located in Brookline, MA. Always check Waxy's's application page for specific state eligibility or relocation policies.
How do I apply for the VP/Director of Marketing & Media position at Waxy's?
This listing links directly to Waxy's's SmartRecruiters application page. You can apply directly on Waxy's's site, or use Rolev.ai to check your resume fit, generate a zero-hallucination tailored resume and cover letter for this posting, and autofill the SmartRecruiters application form in 1 click with the Rolev.ai Chrome extension. You always review the form and press Submit yourself.