Via
Travel & HospitalityDirect Greenhouse career site

Business Development Associate Principal, AI Labs

Pay
$90,000 – $115,000 per year
Location
New York, NY · On-site
Job type
Full-time
Level
Senior
Experience
3+ years
Listed
31 days ago

Skills & highlights for this role

  • B2B sales development
  • account-based marketing
  • CRM management
  • multi-channel outreach

Also useful

  • AI solutions

Stated benefits & perks

  • Health
  • Dental
  • Vision
  • 401k match
  • Parental leave

About the Role

  • Build pipeline for AI Labs, a new vertical dedicated to improving how cities function.
  • Perform deep-dive research on accounts and individuals to create comprehensive buying committee maps and informed account plans.
  • Lead multi-channel outreach campaigns across email, phone, and LinkedIn to articulate the value of Via's AI solutions.
  • Facilitate meetings, provide demos, qualify leads, and close deals as appropriate.
  • Maintain and optimize sales tools within our CRM and marketing tech stack to ensure data accuracy and process scalability.
  • Collaborate with commercial teams to align outreach efforts with broader sales goals and regional growth strategies.

About You

  • Minimum of 3-4 years of experience in B2B marketing, account-based marketing, or a sales development (BDR/SDR) role.
  • Analytical mindset with the ability to use campaign data to identify what's working and where to pivot strategy.
  • Proficiency in CRM and marketing automation tools to manage high volumes of outreach and research effectively.
  • Clear, concise communicator capable of writing professional outreach and explaining complex AI solutions simply.
  • Hungry to learn about AI, automation opportunities in the Public Sector, and the Via buying audience, with a proven ability to implement feedback quickly.
  • Resilient and team player who enjoys building relationships over time and remains undeterred by setbacks.

Compensation and Benefits

  • All final pay rates and levels will be determined by candidates experience, knowledge, skills, and abilities of the applicant, internal equity, and alignment with market data
  • Salary Range: $90,000 -$115,000 + $10k-15k bonus target
  • Comprehensive health coverage, with low-cost dental and vision plans
  • A 401(k) with company match and vesting
  • Fully paid parental leave for new parents, with extended leave options
  • Additional benefits (mental health, pet insurance, and other wellness perks)
  • There has never been a more exciting time to be on the cutting edge of public mobility. Ready to join the ride?
  • Via is an equal opportunity employer.

About Via

Via is the global leader in transportation technology, powering modern, data-driven transit networks for hundreds of agency partners worldwide. Now, we are building our next frontier: AI Labs. This new, high-growth vertical combines Via's global scale with cutting-edge artificial intelligence to build next-generation software for cities, automate complex systems, and unlock massive revenue opportunities.

As a Business Development Associate Principal, you will operate at the intersection of marketing and sales to support the growth of AI Labs. You will own the research and outreach strategies to generate meaningful engagement with top prospects and customers, facilitating the partnerships that bring equitable and affordable transit to communities worldwide and supercharging the public sector with AI solutions.

This is an exciting role, tasked with building a book of business for a fast-growing new vertical. You'll play a key role in shaping the team's approach and helping cities develop new AI solutions.

Read the original posting

From Via's careers page, first listed on Rolev.ai on October 10, 2026. Rolev.ai is not the employer.

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Common questions

What is the salary for the Business Development Associate Principal, AI Labs role at Via?

The Business Development Associate Principal, AI Labs posting at Via states compensation of $90,000 – $115,000 per year. It is listed as a full-time position. Final pay may depend on location, experience, and interview evaluation on Via's official career site.

Where is the Business Development Associate Principal, AI Labs job at Via located?

This Business Development Associate Principal, AI Labs position at Via is located in New York, NY (On-site). Always check Via's application page for specific state eligibility or relocation policies.

What qualifications are required for Business Development Associate Principal, AI Labs at Via?

For the Business Development Associate Principal, AI Labs role, Via highlights 3+ years of relevant experience; experience with B2B sales development, account-based marketing, CRM management, multi-channel outreach. Rolev.ai can score your existing resume against these requirements and show any skill gaps before you apply.

How do I apply for the Business Development Associate Principal, AI Labs position at Via?

This listing links directly to Via's Greenhouse application page. You can apply directly on Via's site, or use Rolev.ai to check your resume fit, generate a zero-hallucination tailored resume and cover letter for this posting, and autofill the Greenhouse application form in 1 click with the Rolev.ai Chrome extension. You always review the form and press Submit yourself.

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