Marketing Specialist - Food & Beverage

About the role

Wynn Las Vegas is seeking a Marketing & Communications Specialist to support the resort's food and beverage portfolio and signature resort activations. Reporting to a Director and supporting a Manager, this role collaborates closely with marketing and operations teams to develop and execute integrated marketing initiatives, support creative programming, and build awareness of Wynn's extensive culinary portfolio. The ideal candidate is a highly organized strategist, exceptional writer, and collaborative communicator who can turn ideas into impactful campaigns and memorable guest experiences.

Responsibilities

• Support the planning, coordination and execution of initiatives that promote the resort's dining experiences and large-scale resort activations; work closely with internal teams to ensure each event meets established goals.
• Coordinate marketing collateral, on-property advertising, promotional placements, and content production needs - including photo and video shoots - to support resort programming and campaign execution.
• Collaborate with colleagues within the resort marketing and communications team to create integrated marketing plans inclusive of earned media, social media, and internal communications.
• Coordinate vendor contracts, sponsor partnerships, and related approvals while ensuring all deliverables are executed creatively and on schedule.
• Assist in tracking, analyzing, and reporting on campaign performance metrics (ROI, engagement, traffic) to optimize future initiatives.
• Identify and track market trends in hospitality and similar industries; assist with research, reporting, and presentations.
• Review marketing collateral, media assets, and website copy for accuracy, consistency, and alignment with campaign objectives.
• Perform administrative tasks as assigned by the department leader.

Qualifications & Requirements

• Bachelor's degree in marketing, communications, or related field.
• Minimum 2 years of related experience.
• Experience managing sponsorship agreements, event partnerships, and associated deliverables.
• Experience managing multi-channel marketing plans, including PR, email, web, and social marketing strategies.
• Ability to operate effectively in a fast-paced environment and manage a high-volume event calendar.
• Excellent written and spoken communication with the ability to write marketing collateral in multiple tones/voices as appropriate.
• Exceptional organizational skills with the ability to manage multiple priorities and meet deadlines in a fast-paced environment.
• Demonstrated ability to remain poised and effective under pressure while proactively anticipating challenges and developing contingency plans.
• Familiarity with task management systems (Asana), email marketing platforms, and social media publishing tools.
• Experience working in hospitality, luxury, entertainment, lifestyle, or related industries preferred.
• Experience coordinating media, influencer, VIP, or special event activations preferred.