Abb
Direct Workday career site

Product Marketing Manager - EOEM

Location
Cary, NC
Listed
Today

Responsibilities

  • Set and execute the EOEM (Electrical) go-to-market strategy for low-voltage breakers, ATS and related products, including segmentation, positioning, channels and launches.
  • Use customer, channel and competitive insight to guide portfolio, product and localization priorities; provide evidence-based recommendations to global teams.
  • Equip sales and channel partners with clear messaging, training and support to grow EOEM penetration and profitable business.
  • Coordinate launches and cross-functional plans with product, manufacturing, supply chain and commercial operations to align demand, availability and customer commitments.
  • Lead and develop the team; track business outcomes, share learning and improve how teams work together.

Qualifications

  • Bachelor's degree in engineering. Electrical engineering is preferred.
  • Minimum 12 years of experience in product marketing, product management, or a related commercial leadership role in industrial B2B markets.
  • Experience developing go-to-market strategy and working across customers, sales/channel partners and global or cross-functional teams. People leadership and experience with low-voltage electrical products, OEM/EOEM markets, or adjacent industrial portfolios are preferred.
  • Must be legally authorized to work in the United States without sponsorship. ABB will not provide visa sponsorship for this position.

What's in it for you

  • We empower you to take initiative, challenge ideas, and lead with confidence.
  • You'll grow through meaningful work, continuous learning, and support that's tailored to your goals.
  • Every idea you share and every action you take contributes to something bigger.

Abb Benefit Summary for eligible US employees

  • [excludes ABB E-mobility, Athens union, Puerto Rico]
  • Go to MyBenefitsABB.com and click on "Candidate/Guest" to
  • Health, Life & Disability
  • Choice between two medical plan options: A PPO plan called the Copay Plan OR a High Deductible Health Plan (with a Health Savings Account) called the High Deductible Plan.
  • Choice between two dental plan options: Core and Core Plus
  • Vision benefit
  • Company paid life insurance (2X base pay)
  • Company paid AD&D (1X base pay)
  • Voluntary life and AD&D - 100% employee paid up to maximums
  • Short Term Disability - up to 26 weeks - Company paid
  • Long Term Disability - 60% of pay - Company paid. Ability to "buy-up" to 66 2/3% of pay.
  • Supplemental benefits - 100% employee paid (Accident insurance, hospital indemnity, critical illness, pet insurance
  • Paid Parental Leave
  • Employee Assistance Program
  • Health Advocate support resources for mental/behavioral health, general health navigation and virtual health, and infertility/adoption
  • Employee discount program

Retirement

  • 401k Savings Plan with Company Contributions
  • Employee Stock Acquisition Plan (ESAP)
  • Time off
  • ABB provides 11 paid holidays. Salaried exempt positions are provided vacation under a permissive time away policy
  • #ABBCareers
  • #RunwithABB
  • #Runwhatrunstheworld
  • Building a cleaner, smarter future takes all kinds of minds: the curious, the courageous, and the creative. That's why we welcome people from all backgrounds and experiences.
  • Ready to make an impact?

About Abb

At ABB, we help industries run leaner and cleaner-and every person here makes that happen. You'll be empowered to lead, supported to grow, and proud of the impact we create together. Join us and help run what runs the world.

This position reports to: Senior Product Marketing Manager - EOEM and Distributor Components

As the Product Marketing Manager - EOEM you will have the opportunity to represent global divisions in the country to drive sales and market growth. Each day, you will oversee sales and marketing activities and support Sales organizations in driving sales and services for their respective products. You will also showcase your expertise by defining, planning, and ensuring the implementation of product marketing strategies in line with global product strategy.

The work model for the role is: Hybrid Cary, NC

This role is contributing to the ELSP EOEM Product Marketing in USA.

Read the original posting

From Abb's careers page, first listed on Rolev.ai on November 10, 2026. Rolev.ai is not the employer.

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Common questions

Where is the Product Marketing Manager - EOEM job at Abb located?

This Product Marketing Manager - EOEM position at Abb is located in Cary, NC. Always check Abb's application page for specific state eligibility or relocation policies.

How do I apply for the Product Marketing Manager - EOEM position at Abb?

This listing links directly to Abb's Workday application page. You can apply directly on Abb's site, or use Rolev.ai to check your resume fit, generate a zero-hallucination tailored resume and cover letter for this posting, and autofill the Workday application form in 1 click with the Rolev.ai Chrome extension. You always review the form and press Submit yourself.