Sales Development Representative

About the role

Rubie helps companies rip and replace their competitors. ERPs, CRMs, and systems-of-record are notoriously difficult to set up and take a long time to prove value - largely because data migration is complex and gated by powerful incumbents with no incentive to play nice.

We partner with companies that make and sell this software to unblock their customer success teams from hundreds of hours of manual work. At our core, we are accomplishing this by building agentic infrastructure to solve very thorny automation and migration challenges.

We are very well capitalized (unannounced Series A), have a great customer base that really loves the product, and there are many fun problems to solve here - we need your help to achieve our mission.

About the Role

We’re looking for a high-performing Founding SDR hire to drive growth across our target customer base. Working side-by-side with existing GTM team, you’ll build pipeline across our target verticals and partner with AEs to drive new business. We have hard-won lessons from many scaled customer deployments at this point - we’ll expect you to hit the ground running and start sourcing deals quickly.

The role is full-time in person in New York City in our Union Square office.

What You’ll Do

• Build and Own the Outbound Pipeline
• Execute outbound prospecting across email, phone, and LinkedIn to generate qualified meetings for the sales team.
• Test and iterate on messaging, sequences, and targeting across Rubie's core verticals (legal tech, property management, edtech, fintech, and more).
• Build targeted prospect lists, research accounts, and identify trigger events that signal a company needs help with data migration.
• Refine outbound processes with a scrappy, results-driven mindset. Double down on what's working and cut what isn't.
• Drive Qualified Conversations
• Lead qualification calls with prospects to understand their data migration pain points, timelines, and decision-making process.
• Convert cold and warm leads into qualified meetings for Account Executives.
• Partner with the sales team to provide feedback on lead quality, campaign performance, and what you're hearing in the market.
• Represent Rubie
• Serve as the first point of contact for many prospects. Communicate Rubie's value proposition clearly and credibly.
• Develop a working understanding of data migration concepts (extraction, transformation, ingestion, delta migrations, go-live cutovers) so you can speak the language of technical buyers.
• Engage thoughtfully with prospects across engineering, operations, and implementation personas.
• Work in person. We have a strong conviction that our best work happens together in our office in Union Square (NYC). You should be excited about working shoulder to shoulder with the rest of the team, every day.

Who You Are

• 0 to 3 years of experience in a Sales Development, Business Development, or other customer-facing role at a SaaS company or professional services firm.
• Exceptional written and verbal communication skills. You can distill technical concepts into clear, conversational messaging.
• Experience prospecting into technical buyers (engineering, ops, or implementation leaders) is a plus.
• Proactive and action-oriented. You take initiative without waiting to be told what to do.
• Comfortable in a fast-paced, early-stage environment where things change quickly and you're expected to figure things out.
• Strong organizational skills with the ability to manage high-volume outreach without letting details slip.
• Analytical and curious. You like experimenting with outreach strategies and using data to decide what works.
• Familiarity with outbound tools (Apollo, Outreach, HubSpot, LinkedIn Sales Navigator, or similar) is a plus.

What You’ll Get

• OTE of $100k+ in year 1
• Meaningfully outsized equity
• Team-first mindset with some of the most competent people in the industry
• Hard working, intense environment that doesn't compromise on kindness and having fun
• Highest level of trust (by default) and immediate agency