Senior Product Marketing Manager

About the Role

We're looking for a Senior Product Marketing Manager to take ownership of go-to-market strategy for key products and initiatives within Nabla's portfolio. This role is built for someone who can flex across a range of surface areas - self-service users, clinical decision support, integrations, or competitive intelligence - and figure out where product marketing can have the greatest leverage in support of our growth goals.

You won't be handed a fixed lane. You'll help define it: identifying which products or initiatives most need a strong GTM owner, then driving them from positioning through launch and market traction. This is a great fit for someone who's comfortable moving between strategic and hands-on work, who can independently prioritize where their time creates the most impact, and who wants real ownership over outcomes rather than a narrowly scoped mandate.

*(Remote outside of NYC, Hybrid 1-2 days if based in NYC)

What You'll Do

• Own go-to-market strategy end-to-end for one or more products or initiatives - potential areas include self-service users, clinical decision support, integrations, or competitive intelligence - adapting your focus as the business's growth priorities evolve
• Build positioning and messaging grounded in buyer personas, pain points, and market needs, and translate complex technical capabilities into clear, audience-specific narratives
• Partner directly with Product and Engineering leads as a named GTM counterpart, shaping roadmap input from a market perspective
• Build and maintain a competitive intelligence practice that sharpens messaging and informs GTM decisions across the portfolio
• Develop sales enablement assets - decks, one-pagers, battlecards - in partnership with Content Marketing
• Partner with Demand Gen on programs that drive pipeline, adoption, and expansion
• Support Customer Success with onboarding and adoption content
• Define and track success metrics for your product(s)' launch and adoption
• Represent product positioning at industry events
• Proactively identify where product marketing can best support company growth goals, and adjust your focus and priorities accordingly

Experience & Skills

• 6-10 years of product marketing experience in enterprise software, AI, or SaaS (healthcare a plus, not required)
• Track record of owning GTM strategy end-to-end for a product, feature area, or initiative - from positioning through launch and adoption
• Experience using competitive intelligence and market insight to shape messaging and strategic decisions
• Demonstrated flexibility - comfortable moving between different products or initiatives as priorities shift, and figuring out where to focus without needing a fixed brief
• Strong written and verbal communication; able to translate complex, technical product capability into clear, audience-specific narrative
• Effective cross-functional collaborator, including with Product, Sales, and CS
• Experience partnering directly with Product and Engineering as a GTM counterpart

Mindset

• Self-starter who takes ownership without needing heavy oversight
• Energized by fast-moving, high-growth environments and ambiguity
• Thinks like an operator - instinctively looks for where product marketing can move the needle on growth, rather than waiting to be told
• Excited by full ownership of outcomes, not just execution of someone else's plan

Additional information

Candidates must be currently authorized to work in the United States and must be able to maintain authorization to work in the United States without requiring employer sponsorship, now or in the future. For this role, the Company is not able to sponsor, transfer, or extend employment-based visas or other work authorization.

Benefits

Just like we’re dedicated to supporting doctors’ well-being, ensuring yours is a top priority. We firmly believe that by prioritizing your well-being, we support you to excel in your work.

Benefits

Here are the benefits you get when joining Nabla:

• Compensation and Equity: Competitive salary and stock options
• Comprehensive Health Plans: 100% individual coverage for Medical, Dental, and Vision insurance
• Time Off: Unlimited paid time off and 11 national holidays
• Health Comes First: Unlimited sick leave
• Parental Leave: Paid leave for new parents
• Remote-friendly: $1,000 to purchase home office equipment
• Trust & accountability: Full ownership of your time and schedule

Diversity & Inclusion

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