Marketing Specialist

About the role

NextShining is seeking a motivated and creative Marketing Specialist to join our growing team in Philadelphia, PA.

In this role, you will support the planning and execution of marketing initiatives designed to strengthen brand awareness, improve customer engagement, and contribute to overall business growth. You will work alongside a collaborative team while developing valuable skills across multiple areas of marketing, communications, campaign coordination, and market strategy.

This position is ideal for someone who enjoys combining creativity with organization, communication, and strategic thinking.

Responsibilities

• Assist in the development and execution of marketing campaigns and promotional initiatives.
• Support marketing strategies designed to increase brand awareness and customer engagement.
• Coordinate campaign materials, presentations, and marketing communications.
• Conduct market and competitor research to identify trends and new opportunities.
• Assist with customer outreach and brand representation initiatives.
• Track campaign activity and help evaluate marketing performance.
• Collaborate with internal teams to ensure consistent messaging and brand positioning.
• Support the planning and coordination of promotional activities and company initiatives.
• Maintain organized marketing records, reports, and campaign documentation.
• Contribute creative ideas to improve marketing strategies and customer experiences.

Qualifications & Requirements

• Strong written and verbal communication skills.
• Creative mindset with an interest in marketing, branding, and business development.
• Strong organizational and time-management abilities.
• Ability to manage multiple priorities in a fast-paced environment.
• Professional and detail-oriented approach to work.
• Strong interpersonal and collaboration skills.
• Problem-solving and analytical thinking abilities.
• Ability to work independently while contributing effectively within a team.
• Willingness to learn, develop new skills, and take on new responsibilities.
• Positive and proactive approach to professional development.

Additional Information

• Competitive salary of $62,000 - $67,000 per year.
• Professional growth and career advancement opportunities.
• Ongoing training and skills development.
• Opportunities to develop expertise in marketing, communications, campaign strategy, and business development.
• Collaborative and professional work environment.
• Exposure to diverse marketing projects and business initiatives.
• Opportunities to take on greater responsibilities as you grow within the company.
• Supportive team environment focused on learning and continuous improvement.